Kelsey Nelsen
Owner & Designer · twigminn
Minneapolis, MN
In My Own Words
Skilled in product design and development, project management, costing and creating systems and processes. Innovative with the ability to manage several projects concurrently. Three years of manufacturing experience and a strong aptitude in both product lifecycle and operational development.
Work Experience
Owner & Designer
twigminn2016 – Present
• Design and construct leather goods and knit accessories • Manage costing, branding and social media • Promote and sell product through craft markets and e-commerce platforms
Product Manager & Developer
Softline Brand Partners2019 – Present
• Independently conceptualize, design, develop and create prototypes for a full collection of branded leather goods • Develop, implement and maintain technical flats, line sheets and technical specification packets for domestic manufacturing • Collaborate with 4 cross-functional teams to optimize costing and production capabilities • Manage production through e-commerce platforms including Salesforce Lightning, Amazon Seller Central and Etsy • Create promotional materials, photography and web content for branded collections • Strategize sourcing and procurement of materials for project-specific BOM
Production Manager
Softline Brand Partners2016 – 2019
• Increased production capacity of sewn goods by 300% in one calendar year • Ensured products were completed per specs, on time and at a profit • Led staff development initiatives, trained a team of six into a robust team of 27 and promoted six employees into leadership roles
Seamstress & Design Intern
Hackwith Design House2015 – 2016
• Established a monthly remnant fabric recycling program • Cut and sewed garments to specification, ensuring fit and quality standards • Sketched, designed and constructed a limited-edition garment


