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Global Merchandising Project Specialist

Specialist & Consultant

• Successful in the conception, creation and execution of ‘Assortment Visualization’ - a $1.4M initiative to transform the business process for merchants and product line managers by creating assortments in an integrated, cloud solution
• Recognized and awarded for “Nike Milestone Award” 
• Replaced Senior Manager in the representation of business in business-tech-vendor partnership to vocalize business use cases, provide recommendations and influence the evolution and innovation of tech solutions across several workstreams
• Developed and drove change management operation to effectively adjust business process and transition organization to 100% user-adoption 
• Managed EMEA initiative to execute merchandising strategies through implementation of account-facing technology 
• Acted as Merchandising user-lead to gather global insights to create user-right and value-add solutions for users in all regions across APAC, EMEA and the Americas
• Instrumental in creating and executing against 3-year roadmap, focusing on improvement of vendor relationship, transition management and product management 
• Supported Global Merchandising Incubate Director in planning launch moments, executing key milestones and seeding strategies, driving allocation and distribution strategies to accomplish collaboration and licensing programs
• Responsible for all data integrity across key product management documents
• Cross-functional organizational leader: product, design, development, finance, operations, marketing, sales, geo merchandising

• Led visual merchandising of tradeshow activation and key go-to-market meeting to showcase seasonal stories and influence internal and external partners towards point of sale 
• Worked on team of 7 to develop the consumer journey of a teen male by identifying points of friction and suggesting strategies to elevate the consumer experience in brick-and-mortar and digital spaces; Presented findings and suggestions to corporation. 
• Gained marketplace knowledge and articulated insights to effectively capture new market share and inform future seasons 
• Gained the ability to merchandise and asses the geo offering through channel segmentation and tiering strategies 
• Introduced strategy to achieve process excellence in sample sorting

North America Merchandising Intern

• Built digital workplace for SCM function to productively manage projects 
• Analyzed SCM reports and broadcasted key findings to function through physical and digital platforms 
• Developed action plan to foster and maintain innovative culture within SCM function


Globaly Supply Chain and Market IT Intern 

• Communicated weekly with project stakeholders, executives and investors 
• Facilitated cross-functional meetings with all site subcontractors and stakeholders

Project Management Intern

Kelly Rathje is a Global Merchandising Project Specialist at Converse in Boston, MA.

Kelly Rathje

Kelly Rathje

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