Kelley Hemminger — Category Manager at Overstock.com

Profile background

Kelley Hemminger

Profile avatar
Category Manager
Park City | United States

Skills

No information

Interests

- hiking
- analytical problem solving
- customer behavior
- outdoors

Industries

Lifestyle
Outdoor
Snow

Work experience

Overstock.com logo

Overstock.com

Category Manager | 04/2018 - Current

- Analyze data or insights to determine industry and consumer trends - Devise long-term development strategies for product categories - Foster trust relationships with vendors to achieve better pricing and quality of services - Determine the positioning of a product category to maximize visibility - Liaise with marketing teams to determine competitive pricing and promotional activities of a product category - Collaborate with buyers and merchandisers to expand product categories
Fresh Stores logo

Fresh Stores

Retail Buyer and Marketing Manager | 10/2014 - 10/2017

- Conduct APL sales analysis and adjustments for retail chain with 35 doors. - Negotiate buy-in terms, shipping costs, and markdown terms with distributions and direct vendors. - Identify items/brand to transition into central buying warehouse to reduce shipping costs. - Create and evaluate competitive and profitable regional pricing and discount structure. - Revamping and implementing chain-wide marketing strategy including print, social and radio. - Develop email marketing campaign and build customer email database. - Administer ordering system portal to maintain current vendor requirements and ordering preferences.
Backcountry.com logo

Backcountry.com

Senior Buyer | 04/2008 - 06/2014

• Develop strategic business plans and support key company financial metrics. • Work closely with a Planner to ensure my merchandise divisions are within planned receipts, and are meeting/outperforming sales, margin, GMROI, and inventory goals. • Direct the visual merchandising of product within my divisions across 3 sites. • Make the catalog product selections for 2,500 styles and over 6,000 skus for 150 brands. • Drive sales, increase profitability and inventory productivity for my product categories. • Hire and manage Assistant Buyers. • Work in conjunction with marketing to ensure sales goals are met while properly branding brands and website. • Attend local, regional and national tradeshows and vendor headquarters to preview and pre-line future seasons’ product. • Make assortment decisions within my categories to best represent the brands we carry and our target customer. • Seek out new brands and categories to increase sales and assortment.
NetworkingJobsCompaniesAbout UsLog Out
Malakye logoPrivacy PolicyUser Agreement