Kayla Frazier

Managing the women’s tops design team. Categories: Women’s Swim, Activewear, cut & sew knits, and special brand collaborations.

- Managed all styles for Marika Activewear. - Created linesheets for buyers. - Produced Tech Packs and BOM's in the PLM system. - Drove trend research, print inspiration, color palette creation, and development of new silhouettes. - Assisted as print collaborator, and print colorist. - Monitored print quality of strike off's.

- Managed and designed mens cut and sew knits, woven, and fleece designs for private label brands. - Created all sketches, tech packs, and BOM's for my categories. - Hands-on product developer for all of my styles. - Collaborated on creating/curating artwork, and color palettes for each season. - Compiled trend research and created informative trend guides for cross functional teams. - Communicated with domestic, and overseas vendors daily. - Traveled 3-4 times out of the year for trend trips and vendor relation visits.

- Designed and managed activewear styles for Zella & Z by Zella each season. - Assisted with submit approval. - Prepared samples for development. - Created accurate tech sketches and BOM’s for Technical Designers. - Collaborated on seasonal prints and seasonal color palette. - Prepared meetings by assembling visual presentations that supported our seasonal design ideas.

- Directly supported the Design Director for the Young Men and Boy's category. - Assisted in research of seasonal trends, themes, colors, raw materials, styling & trims. - Managed the color standards library, lab dip submits, and washes. - Prepared specs for initial garments. - Communicated with overseas factories for development. - Created visual documents for meetings. - Organized and maintained trend shopping samples.