Kathryn Werthman
Associate Product Designer
Lutherville Timonium | United States
Skills
No information
Interests
Knitting
Painting
Sewing
Illustration
Pattern making
Industries
Snow
Surf
Wake
In my own words
— KathrynStrategic thinker and storyteller with a strong background in graphic and digital design.
Proficient in art directing and leading a small team of designers and developers. A passion for creating new things and bringing all aspects of a brand to life.
Trajectory
May 2016 — Now
Senior Digital Designer · Stanley Black and Decker
- Supported the DIYZ mobile app team with web and digital marketing design, with UX design, email design and development, and digital media.
- Work with the Global Customer Experience (GCX) team on all SBD brands, developing their digital marketing creative voice through, UX design, marketing assets and boosted campaigns.
- Built out creative processes and developed e-Commerce templates to streamline asset development.
- Manage a team of junior and mid-level designers and direct their work so that it supports each brand’s initiatives.
Jun 2013 — May 2016
Graphic Designer · DuClaw Brewing Co.
- Developed branding for each new beer and redesigned old staple packaging.
Coded and streamlined email development by implementing templates for email campaigns.
- Redesigned Duclaw.com by building out wire frames and digital designs to be handed off to the developers.
Activity
Education history
Parsons School of Design
BFA | 2006 - 2010
