Katherine Fussell

Responsible for managing all digital channels (website, mobile app, social) Work with third party vendors on software integration development including UI/UX Manage activities of internal and external agency partners to ensure on-time and onstrategy execution of high-impact brand marketing, including crafting clear briefs and facilitating creative reviews Campaign Creation and implementation Track analytics and monitor success on all e-commerce channels to improve performance Present progress and projects, findings and recommendations with inspiring visuals, persuasive communication, and touches that adapt the information to make it concise and relevant for each audience including C suite team

NC Life and Health licensed Manage and Develop all Marketing activities for a Northwestern Wealth Management Advisor - Responsible for providing support to the Financial Team. • Assist with planning and/or editing internal and external communication including presentations, Insurance applications, social media sites, event announcements, • Maintain website, social media channels and post content • Navigate and maintain customer data in CRM • Segmented clients for specific marketing campaigns based on common demographics