Katharina Redelberger

Marketing Team Lead

United States

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In my own words

— Katharina

I am a result driven professional with a proven track record in delivering an outstanding and unforgettable customer experience – the key to long-term customer advocacy, repeat business, and revenue growth.

With extensive B2B experience across various sectors of fast paced and highly competitive industries, I have developed an uncanny sense for clients’ needs and establishing a valuable and loyal bond with business partners of all cultures.

With a heart for people, personal growth and the plain act of creating a positive impact on my surroundings, I am deeply motivated by a forward-moving environment and put special focus on leading employees and guiding clients as humans first.

Be remarkable. Be kind. Be brave.

Trajectory

Mar 2018 — Now

Marketing Team Lead · YAVEON AG

Leading the marketing team, driving sales & creating magic through buyer persona targeted content, campaigns and events for mid-sized businesses in a niche market in the DACH region. I am the direct report to the executive board and am honored to be part of the managment team who influences future decisions and actions of YAVEON.

Jun 2016 — Feb 2018

Digital Marketing Specialist · YAVEON AG

Increased online interaction by 300% with implementing a long-term content strategy as well as a complete website relaunch. Bringing all departments together by regular meetings, knowledge exchange and constant re-evaluations of campaigns has been the single most-important factor of success.

Dec 2014 — Mar 2018

Sales Associate · DRYKORN

Used my friendly and open-minded personality to proactively build customer relationships in order to create repeat business and provide an unforgettable customer experience.

Jan 2015 — Dec 2015

Key Account Manager · Primagas GmbH & Co. KG

Served as a human connection between Marketing and Sales to drive propane revenue in the B2B and B2C market. My tasks included large-scale presentations to partners, sales appoinments, lead management and trade show respresentations.

Aug 2013 — May 2014

Account Specialist · Mediagistic, Inc.

Serviced a client base in a region in North America that generated over $ 2,000,000 in annual revenue. I worked closely with internal departments to ensure the success of the planned campaigns, had full responsibility for direct customer service as well as all aspects of the campaign work including planning, placing and trafficking media buys.