Kate Stanchak
Service Designer · Tufts University
Location Independent, GA
In My Own Words
I have 10+ years experience in industrial design- specializing in soft goods design and design research and strategy. I have worked on everything from brand building new technologies/platforms to updates to major sellers. These products have resulted in entry into major retailers, creation of new market categories, and industry awards.
Work Experience
Freelance Designer
Kate Stanchak Design2016 – 2019
* Industry Trend Research * Concept Creation * Techpack and Specs for Prototypes * Color/Material Palette Creation and Lookbooks * Graphic/Pattern Design
User Experience Advanced Development Lead- Contract Position
Bose2015 – 2016
Identified and fostered new market opportunities focused on 3-10 years out through planning, conducting, and synthesizing primary and secondary research to identify trends in user behaviors, needs, and expectations
Led team (business and technology counterparts) through synthesis to develop clear and actionable findings from research to drive consensus and future business
Developing inspiring presentations for internal stakeholders and other audiences to communicate recommendations and importance to the business
Customization Designer
New Balance2014 – 2015
Identified trends relevant to custom lifestyle business and presented to larger team for buy-in and connection to overall business.
Created the product experience for our on-line customizable footwear through trend relevant color and material palettes and inspirational products showcased on our website
Established connection between our customization offering and our in-line product to create stronger brand initiatives and become a trend leader in the customization market
Industrial Designer II
New Balance2008 – 2014
Developed new technology platform for the cross-training business to gain entry into the youth market and resulted in expansion of our performance training line
Created brand strategy for the women’s training market to provide focus and identify opportunities, this led to our first 100K pair training shoe above $70, and entry into major retailers that had not previously carried our product
Established self as trend research/forecasting expert for cross-training and casual outdoor categories, including development of seasonal aesthetic trends, color and material palette development and merchandising
Worked with cross-functional teams on a range of product, from high volume drivers (2M pairs!) to innovate brand builders
Industrial Designer I, II
Kohler2005 – 2008
Led consumer research plan and created product development strategy for entry into the Age-in-Place market; resulted in successful launch of multiple products and increased Kohler’s exposure in the accessibility market
Developed new aesthetic direction for our plastic shower wall sets to compete with the tile and solid surface market; this included market and trend analysis, developing time lines and testing plans, and working directly with the factory on implementation
