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Contract Digital Designer - Sleep Number

Creative & Design

International Graphic Designer and Photographer

Focusing on clear and powerful. Gaining inspiration from mountain peaks to the heart of cities around the globe. Connecting with clients to bring their brands and ideas to life, as well as capturing raw moments. 

- Expanded brand awareness through conceptual design.
- Honed in on time management, written and verbal communication skills while working remotely abroad
- Captured real moments in travel, lifestyle, wedding, and action sports photography

Sample of Clients: mabo (USA) • SALT LAB (AUS)
Mosswood Homes (AUS) • Feast Creative (NZ) • Kristen
Stuart Yoga + Lifestyle (CAN) • L-bow Mittens (USA)

Creative - Graphic + Photography

-	Worked with sales, marketing and product development teams to create: digital marketing assets, presentations, product catalogs (digital and print), packaging, and product photography. 
-	Conceptualized and developed creative static, motion and video digital content for marketing campaigns that ran across social, web, and email platforms (paid and organic). 
-	Developed Brand Guidelines to help ensure 
consistency of the brand. 
-	Set up a company-wide project management tool to ensure project details were not missed and deadlines were met. 
-	Designed textile patterns for various products. 
-	Provided creative direction for artist and brand collaborations. 

Graphic Designer

- Worked directly with the marketing and sales team to effectively develop global campaigns, social media content, as well as various digital and print assets
- Designed in-hotel collateral
- Directed and produced lifestyle, human resources, and hotel based photoshoots
- Improved internal productivity by establishing an organized workflow
- Worked with creative agencies to move assets on time that increased our important KPIs

Brands Included: Radisson, Radisson RED, Radisson Blu, Park Inn, Country Inn & Suites, Radisson Collection, Radisson Hotels, Radisson Hotel Group

- Conceptualized and designed global marketing content for various scaled events held across Australia, Asia, and New Zealand
- Designed customer-facing pieces, including event invites, posters, storefronts, event signage, digital and social media content
- Collaborated with store managers, the brand team, and vendors to bring ideas successfully to reality
- Mentored a junior designer on creative expertise and time management skills

Senior Graphic Designer

- Simplified Verizon Enterprise’s information for end-users to better understand across infographics,
informational guides, presentations, video storyboards, app design, and web content.
- Completed several projects simultaneously attention to detail
- Collaborated with creative directors, project managers, account managers, and copywriters
- Consistently exceeded client expectations

Other Accounts Included: Verizon Wireless
USPS • Exxon Mobil

Art Director

Created visuals for a variety of brands working on packaging, brochures, city transportation vinyls, and digital content. 

Brands included: AJ Hackett Bungy, Amisfield Wine Company, Aro Ha, as well as several others.

Graphic Design

- Created and developed their website, autograph stocks, magazine advertisements, sponsorship proposals, and other promotional materials.  
- Managed Social media accounts. Note, they were the first professional snowmobile team to have Facebook, Instagram, and Twitter. 
- Sponsorship proposals designed brought in individual corporate sponsorships over $50k.


Graphic Designer | Marketing | Photographer

Kalie Christian is a Contract Digital Designer - Sleep Number at KALIE LARAE - Global in Minneapolis, MN.

Kalie Christian

Kalie Christian

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