Jan 2021 — Now
Freelance Graphic Designer · Multiple Clients
Develop visual identities, marketing materials, environmental signage, and brand assets for luxuryreal estate developments—including premium brochures, pitch decks, and property signage. Design investor presentations, reports, and digital assets for banking clients, with a focus on clarity, brand consistency, and compliance with regulatory standards. Create admissions collateral, event promotions, and digital campaigns for universities and colleges to support recruitment, retention, and engagement initiatives.Produce travel brochures, branded content, and destination guides centered on experiential storytelling and aspirational visual design. Art direct photo shoots and designs look books, packaging, and e-commerce assets for surf and swimwear brands, blending editorial aesthetics with commercial strategy.Design apparel, stickers, and physical marketing materials for nonprofit organizations, contributing to fundraising efforts through merchandise sales—select designs featured in REIstores as part of limited-edition collaborations.Deliver consistent, on-brand creative across digital, print, and environmental formats while independently managing timelines, client communications, and revisions, with a strong emphasis on both functionality and aesthetics.
Jan 2021 — Now
Freelance Social Media Manager · Multiple Clients
Build and manage multi-platform content strategies for luxury real estate brands, emphasizing aspirational living, architectural detail, and lifestyle-driven storytelling to attract high-end buyers. Execute both seasonal and evergreen campaigns for travel and resort clients, leveraging UGC, influencer partnerships, and destination narratives to increase bookings and social engagement.Curate and schedule high-impact social content for surf and swimwear brands, aligning with brand aesthetics, product launches, and trend cycles to drive online sales and community growth.Partner with marketing agencies to support diverse client portfolios, providing white-label content creation, performance reporting, and strategic social brand voice development. Lead end-to-end content production—including copywriting, video editing, and community engagement—across platforms such as Instagram, TikTok, Pinterest, and Facebook. Utilize analytics tools to monitor performance metrics, optimize content strategies, and
Jan 2021 — Jan 2023
Agency Graphic Designer · Multiple Clients
Gained foundational experience in creative production, content strategy, and digital marketing while supporting fast-paced, brand-forward campaigns in both highly regulated and luxury sectors. Designed email marketing campaigns, training materials and pitch decks , and in-store collateral for cannabis retail clients at SpringBig, mastering compliance-conscious messaging and CRM integration. Created high-end visual assets and social content for LOUDR clients-primarily luxury diamond
retailers, focusing on elegance, precision, and aspirational storytelling for both print & digital. Collaborated cross-functionally with developers, copywriters, and account managers to ensure cohesive brand execution across web, email, direct mail and social platforms. Developed technical expertise in Adobe Creative Suite, social scheduling tools, and campaign
analytics while working under tight deadlines for multiple brands at once.
Built a strong foundation in brand voice development, paid social media optimization, and performance reporting—skills that translated seamlessly into freelance and client-direct work.
