Bachelor of Science in Business Administration

Lifestyle

Western U.S. Sales Director

Top Management

•	Manage 25 million of annual business in the Western U.S.
•	Manage strategic national accounts in addition to managing 8 independent outside sales agencies
•	Build channel specific growth strategies through product segmentation and new product initiatives
•	Build and implement new sales management reporting tools and training for sales force (DOMO)

Build retailer specific growth strategies, SMU implementation, marketing initiatives, and in-store
merchandising solutions
•	Manage principle reps, per agency, to ensure alignment with company strategies and seasonal sales drivers
•	Focused growth and strategic planning with targeted major accounts (i.e. Foot Locker, Champs, Bloomingdales)

Eastern U.S. Sales Director

•	Manage Major/Mid-Major (regional chain/specialty chain) accounts within the lifestyle channel
•	Responsible for over 12 million dollars in annual sales
•	Build retailer specific growth strategies, SMU implementation, marketing initiatives, and in-store
merchandising solutions

Strategic Account Sales Director - Lifestyle

•	Manage all sales (lifestyle channel) nationally, including Puerto Rico
•	Oversee sales in all lifestyle categories and channels - Casual, Action Sport, Outdoor, and Urban Specialty
•	Create strategic sales programs for both retailers and rep force

National Sales Manager - Lifestyle

•	Build and manage marketing department's annual budget
•	Create and implement tactics and solutions to achieve strategic marketing goals
•	Manage the conception and delivery of all sales collateral materials including visual merchandising plan, POP,
catalogs, sales decks, PK sheets, clinic tools, etc.
•	Work with PLM's to ensure all calendars are aligned between marketing, production, and sales

Marketing Director

•	Build and manage the retail marketing department's annual budget
•	Direct and manage all planning for SPY trade shows, sales meetings, and retail/event on-site brand activations
•	Manage the conception and delivery of all sales collateral materials including POP, catalogs, sales decks, PK
sheets, clinic tools, etc.

Retail Marketing Manager

•	Manage all sales in the Midwest/Eastern US, including Puerto Rico
•	Oversee 18 independent sales reps with 6 sub-reps, and 2 in-house customer support reps
•	Built and implemented new sales tools/strategies targeting new channels of distribution (Optical/Golf)

Sales Manager - Eastern U.S

General Manager Retail Division

General Manager/District Manager

Joshua Houston is a Western U.S. Sales Director at OluKai in Carlsbad, CA. View their experience, skills and work history on Malakye — the professional…

Joshua Houston — Western U.S. Sales Director at OluKai

Joshua Houston

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