Bachelor of Fine Arts in Professional Photography

In-House Editorial Product Photographer / Creative Art Director

Creative & Design

Self-motivated creative professional with a comprehensive background in creative directing, art directing, photography, and videography. Demonstrated
success in enhancing client relations and delivering concept-driven work through innovative storytelling. Committed to maintaining a strong work ethic
and consistently pushing the boundaries of visual narratives.

?   Collaborated on creative direction for editorial flat lay photography, infusing fresh and innovative concepts into each project.
?   Standardized procedures for Ecom tabletop, Pinup, and Ghost mannequin sets, optimizing efficiency and maintaining consistent quality
standards.
?   Managed a team of freelance photographers and stylists, fostering a collaborative environment conducive to creative excellence and brand
cohesion.
?   Directed art concepts and executed vision on editorial flat sets, ensuring seamless coordination with freelance stylists and timely project delivery.
?   Spearheaded pre-production set construction and preparation, meticulously overseeing every detail to guarantee smooth and successful shoots.
?   Created comprehensive markups and delivered files for retouching, demonstrating an unwavering commitment to maintaining the highest
quality output.
?   Produced and edited editorial product videos, leveraging a keen eye for detail and storytelling to enhance brand engagement and visual
narratives.
?   Initiated and tested new creative concepts to drive brand innovation, consistently pushing boundaries and setting new standards in visual
storytelling.

April 2013-Present
?   Exercised creative art direction, photography, videography, and digital tech roles in large-budget editorial photo shoots, showcasing a diverse
and comprehensive skill set.
?   Orchestrated seamless pre-production logistics, meticulously planning and coordinating all aspects to ensure flawless shoot execution and optimal results.
?   Oversaw equipment setup, maintenance, and client interactions during shoots, demonstrating strong leadership and communication skills in high-pressure environments.
?   Directed assistants and efficiently resolved complex logistical challenges, displaying adaptability and resourcefulness in demanding situations.
?   Collaborated closely with clients to conceptualize and execute photoshoot visions, translating concepts into captivating visual narratives that
resonate with the target audience.
?   Managed post-production retouching processes and maintained timely delivery within budget constraints, emphasizing attention to detail and a commitment to delivering exceptional results.
?   Lighting Technician, Digital tech, assistant on several high budget campaign shoots spanning the field of photography for clients such as Pizza
Hut and Pepsi.

Lighting Technician, Digital

Jordan Zulfiqar is an In-House Editorial Product Photographer / Creative Art Director at Torrid in Los Angeles.

Jordan Zulfiqar

Jordan Zulfiqar

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