John Spinelli

Territory Manager

2021 – 2023

Assisted management in sourcing and developing lead generation for the junior sales group. Worked with accounts to ensure a smooth transition to solar power. Assisted in hiring new business sales while building relationships with Costco and Home Depot management groups.

Sales Director All lines Outdoor

2018 – 2021

Established sales plans and product lines to be sold into wholesale and retail locations. Structured and aligned the team strategically throughout the territory while refining the company image and value proposition with the sales team and customers. In 8 months, built successful programs with Lowes, Home Depot, Walmart, Walmart/Sam's.com, Costco, Menards, Hayneedle, Mills, Meijer's, Amazon, and Wayfair. Evaluated the current sales organization and implemented necessary changes to ensure the sales group had the right strategy, skills, and people. Built a high-performing sales culture through selection, training, development, and recognition. Broadened the company's current perspective and strategy, including forecasting and allocation of all products.

VP of Sales AND Operations

2013 – 2018

Coordinated all sales, marketing, and operational plans for a revenue-driven manufacturing company. Researched, developed, and executed a business plan from concept to design and manufacturing. Built and launched products worldwide within 2 years. Created all sales and marketing strategies worldwide, including Sports, Food & Drug, Mass, Club, Online, Toy, Rental, Specialty, and direct-to-consumer. Recruited and managed top executive staff and board of advisers while establishing all company policies and procedures.

TOOLSHED Consultant

2010 – 2013

Established sales plans and built forecast and allocation plans for all product lines. Hired and managed international teams of inside and outside sales representatives' groups and independents for each sales channel, including Club, Sport, Food & Drug, Hobby, and specialty markets. Helped to build and increase current SKUs to expand the lines, assisting the design team with all packaging concepts to meet all retail channel requirements. to assist companies with sourcing and manufacturing to help with margins. Worked with the team to bring companies into the public arena while hitting sales forecasts.

VP of Sales The Wave Skate Products

2006 – 2010

Responsible for building all sales channels worldwide. Built a sales organization that secured orders with major Sporting Goods, Mass, Toy, and Specialty accounts such as Walmart, Target, TRU, KB Toy, Costco, TSA, Big 5, Modell's, Dicks, Sport Chalet, QVC, HSN, Forzani Group, Marti, InterSport to Decathlon in Europe. Helped to recruit a solid management team and distribution process to accommodate growth for the organization. Worked with marketing and helped establish a grassroots program while managing product development and design to match the needs of new and existing customers.

Director of Sales Licensor of Quickdraw Camping Elemenohpee Challenger

2001 – 2005

Responsible for five brands of products from sales operations and sourcing to distribution worldwide. Sourced and built products through factories in Asia & Mexico while hiring all manufacturer representatives. Supervised internal sales managers and customer service representatives. Helped source production facilities, driving down overall costs company-wide.

National Sales Manager

1997 – 2001

(Acquired by a larger organization) Supervised all international and domestic sales groups and Distributors. Hired and coordinated all distributors and manufacturer's sales reps worldwide. Assisted in all marketing operations while procuring orders from domestic and international mass-market and toy accounts (i.e., Target, Toys R Us, KB Toys, Walmart, Costco). Assisted the President with purchasing this and achieved higher profit margins. Secured two major licensing agreements, one of which is a skate line that helped increase the category by 30%. Developed forecasting and allocation systems that enabled production to meet all sales demands.

Regional Sales Manager

1994 – 1997

Managed sales and marketing of major accounts throughout the western United States. Controlled all forecasting and allocation within 9 million-dollar territories. Assisted over 30 field representatives and distributors with training and all sales programs. Developed and implemented programs and product allocation to distributors exceeded sales goals by 18%. Achieved 102% of profits in 1996 with a 48% defective rate on current goods produced. Assisted the marketing department in implementing new products, increased profits in the category by 28%

National Sales Manager

1987 – 1993

Managed all sales of office product equipment to Fortune 500 companies, Financial 1000, Universities, and government agencies. Managed all major account salespeople, key dealers, manufacturer's representatives, and distributors. Controlled sales budgets for staff and advertisement, increasing dollar volume by 35% while maintaining an expense budget. Increased market penetration by 48% through restructuring the territory. Top manager and sales team for 4 consecutive years.

1980 – 1984

associates

1987