Bike

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Skate

Streetwear

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Travel and off road racing

golf

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<p>Accomplished marketing and sales professional with over 20 years of experience in leading strategic marketing, sales, and communications programs. Proven ability to drive deep customer engagement and build world-class brands. Skilled in creative direction, content development, partnership cultivation, event and sales planning. Strong leader with a focus on both strategic vision and tactical execution. </p>

As the Truck Segment's Brand Manager, I oversaw the marketing strategy and execution across multiple platforms for seven distinct wheel brands. My focus spanned social media, digital advertising, and event management, ensuring a holistic and integrated approach to driving brand awareness, customer engagement, and sales growth. Through these combined efforts, I was able to successfully elevate brand presence, engage with target audiences, and drive significant sales growth, making the Truck Segment a key revenue contributor to the company.

Truck Segment Brand Manager

Responsible for Editorial content, maintain editorial calender, features, stories, and social media. 

Editorial Manager

Responsible for day to day operations, management of 10 employees, opening and closing of store. Athlete liaison for Specialized Bicycles. 

Retail Manager

John Bitting is a Truck Segment Brand Manager at Wheel Pros/Hoonigan Industries in Irvine, CA.

John Bitting

John Bitting

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Summary