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Hi, I'm a creative problem solver and social media specialist. From developing a social media campaign from scratch to optimizing what's currently in place, I strive to discover practical, measurable, and innovative methods that make an impact.


• Spearheaded paid media strategy by executing cost-effective campaigns to increase sales and revenue 
• Created monthly reports, allocated marketing budget, and presented with results and recommendations 
• Optimized existing resources, proposed and created new digital media for paid marketing campaigns

Digital Media Specialist

Social Media Manager Roles:
I managed the companies social media accounts. From content creation to community management and monitoring daily activity - I leveraged the company's channels with growth and brand strategies in mind. I also monitored and reported the company's ad spend & ad performance; made changes accordingly. Launch new Facebook & LinkedIn ad campaigns to generate leads based on budget & direction of Marketing Director; tested different images, ad copy & ad goals to optimize results.

• Executed $60,000 in paid social campaigns 
• Analyzed customer data then created lookalike audiences for paid campaigns to attract new leads
• Used Google Analytics to analyze and report growth, digital ad spend, and ROAS
• Enhanced social channels followers, 77,000 on Facebook, 5,300 on Instagram, and 9,063 on MailChimp

Digital Marketing Coordinator Roles: 
• Worked with third party agency to optimize lead generation landing pages from Google Ad campaigns
• Promoted to Social Media Manager assisting Director by leading corporate partnerships and campaigns

+ Promoted to Social Media Manager (May 2017)

Social Media Manager & Digital Marketing Coordinator

I assisted in creating content and creative photographs to post on the company's social media channels, as well as manage online interactions.

• Instituted fundraising campaign using Facebook Live 
• Centralized social media channels and implemented growth strategies increasing following by 43,000
• Oversaw social presence by monitoring and engaging with followers leading to 13% monthly engagement 
• Authored and edited social media posts increasing organic reach by 170%

Social Media Marketing Intern

Jimmy Bui is a Digital Media Specialist at Lee's Sandwiches in Stanton, CA. View their experience, skills and work history on Malakye — the professional…

Jimmy Bui — Digital Media Specialist at Lee's Sandwiches

Jimmy Bui

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California State University, Fullerton