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Account Manager

Accounting & Finance

Dynamic and results-oriented sales professional with 15 years of experience driving revenue growth and building lastingcustomer relationships. Proven track-record of exceeding sales targets, expanding market share and leading award-winning sales teams. Skilled in growing brands through new business development, optimized assortments and omnichannel marketing plans. Expert at identifying customer needs and tailoring solutions that align with joint business goals.Passionate about cross collaboration and achieving sustainable growth.


• Led strategic account management and growth initiatives across top national and regional retailers, driving increased distribution, promotional execution, pricing alignment and retail sales performance.
• Managed two and three tier distribution models, overseeing broker and distributor relationships while executing go-to-
market strategies to drive growth and optimize supply chain efficiency.
• Directed trade show planning and execution to elevate brand visibility and support budgetary objectives.
• Collaborated cross-functionally during a brand transformation initiative to scale operations, expand retail presence, and
enhance the company’s competitive positioning in the CPG market.
• Managed 11 broker groups across multiple channels, leveraging incentive programs, marketing initiatives and sales team
training to drive execution and achieve revenue targets.

Regional Sales Manager

Developed go to market business plans for National and International retailers in brick and mortar and digital channels.
Utilized data driven insights to identify market gaps and opportunities, resulting in marketplace expansion for Military,
Department Store, Grocery and Specialty categories of business. Conducted annual line reviews with focus on core
collections and innovation launches, to expand points of distribution and optimize assortments. Cross functional
collaboration to develop in store collateral to drive customer engagement and brand recognition at the retail level.
Collaborative broker team management to effectively develop retailer partnerships.

Developed Omni Channel Business Plans to drive consumer purchases of the Sensodyne and Polident portfolio of
products. Grew Market Share through effective territory management, consultative sales strategy, and new business
prospecting. Delivered 200 product education presentations annually to gain HCP recommendations and position Haleon
portfolio as 1st in class. Achieved successful launches through marketing implementation, strategic sample management
and tiered sales business plans. Strategically implemented Regional Professional Industry Events to drive partnerships,
brand recognition and sponsorships.
• Recipient of 6 Go Beyond Recognition Awards
• Achieved 110% FY 2022 across metrics including reach, frequency and trainings
• Appointed Team trainer for the Southeast District during organizational product transition

Territory Business Manager

Grew the Aveda Salon and Spa division through strategic joint business planning and consultative partnerships with Salon
Owners and stylist teams. Created sales strategies for ten product launches to successfully achieve organizational KPIs and
maximize ROI. Enhanced client experience through branded events and expanded salon offerings. Achieved superior
branding through omni channel merchandising and marketing strategies that included POS, POG, social media, and
website development. Successfully onboarded new business partnerships through high frequency prospecting,
partnership development and education programs. Collaborated with Education teams to develop annual joint learning
plans, customized for Salon team development.
• Achieved #1 National ranking FY 2021 at 151% to goal
• Achieved #1 National ranking in New Business for FY 2021 at 200% to goal and incremental sales of $225K
• Appointed New Business Team Mentor and panel membeR

Sales Development Partner

Developed Direct Store Delivery operations for Banana Boat and Hawaiian Tropic within 150 national drug and big box
retailers, responsible for the growth of the incremental seasonal display program. Oversaw the merchandising team and
broker relationships, managing service schedules to meet delivery and installation deadlines. Drove channel operating
plan through incremental display build outs, in line replenishment and seasonal department product support. Maintained
accurate forecasts and service schedule to efficiently manage inventory levels that supported demand and minimized
end of season RTV’s.
• Achieved #1 ranking in District Sales Volume at 110% for FY 2018, growing territory to over +$1M
• Achieved #1 ranking Nationally at 154% to goal for April 2018

Sales Manager


Utilized data analytics and custom promotions to drive sales revenue and market share of the Listerine portfolio of
products. Delivered 188 education presentations annually to increase product knowledge and influence purchasing
decisions and recommendations of HCP’s. Executed brand marketing strategy at industry trade shows as a National
Convention Team Member to increase brand awareness within the professional community. Appointed Division Team
Trainer, responsible for weekly workshop planning to grow team’s competency of clinical data, competitor analysis, call
cycle management and business acumen.
• Achieved #1 ranking Nationally Q1 2016 at 136% to goal
• Achieved #1ranking in District Q2 2017 at 120% to goal
• Recipient of 6 Peer Leadership Awards
• Appointed National Convention Team Member, coveted spot of 6 members out of 150 representatives
• Recipient of 2017 Talent Ambassador Award

Account Executive 

Directed the Northern US key account sales team, responsible for the development of 1,800 national retail partnerships
within the sun specialty, outdoor, department store and optical channels of business. Managed team implementation of a
minimum of 600 trainings and events annually, utilizing brand storytelling to drive sell through and attain #1 premium
polarized brand positioning. Collaborated on product assortments, merchandising and marketing plans for
Bloomingdales, Solstice, L&T and Dick’s Sporting Goods. Responsible for the hiring, onboarding, mentoring, budget
management and performance review of 8 direct reports. Collaborated cross functionally with Marketing team to
develop POS and Pop-Up Shop opportunities to drive brand awareness and customer engagement.
• Awarded 2011 International Sales Conference 1st place Key Account Sales Event
• Awarded 2011 International Sales Conference 1st place Outstanding Sales Achievement
• Achieved #1 Region ranking FY 2013 for Rx sales of $3.3M
• Achieved #1 Region ranking February 2014 for total number of training attendees of 246

North Regional Sales and Merchandising Manager

•	Maintained Long Island, New York and Northern New Jersey territory which included all Macy’s, Bloomingdales and Lord & Taylor locations
•	Analyzed weekly sales data to determine merchandising needs by retail location
•	Assisted sales representatives during buys and developed seasonal lines that were unique to demographics 
•	Merchandised apparel for Quiksilver, Roxy, and Hawk for maximum sell through
•	Developed Comparison Shopping plans including price points, fabric, model, trim and styling 
•	Implemented consistent company branding through promotions, marketing POP and merchandising directives
•	Daily and weekly reporting including photos and store recaps and checklists  
•	Managed visuals in store by updating mannequins, fixtures and applying new merchandising techniques

Wholesale Retail Merchandising Specialist

•	Supervised, trained and mentored interns on projects including script writing, editing software, pre and post production development and on site production needs
•	Assisted celebrities during shoots
•	Composed programming spreadsheets and shoot and talent schedules
•	Shot, screened, transcribed, digitized and edited footage for on air program development 
•	Coordinated rights and clearances for music, photographs and video footage 
•	Handled production expenses and reporting

Production Assistant / Associate Producer

Jennifer McDougall is an Account Manager at Stonewall Kitchen Family of Brands in Sarasota, Florida.

Jennifer McDougall

Jennifer McDougall

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Summary