Moto & Powersports

Motorcycles

Motocross

Supercross

Riding

Motorcycle performance products

Motocross riding gear

Powersports accessories

Looking for a sales development or project-focused role where I can combine my producer mindset with sales instincts—especially in premium products, trusted relationships, and measurable results.

Marketing & Sales

I’m a marketing communications and creative production professional with deep roots in the powersports industry. Over the years, I’ve built campaigns, produced content, and led projects for companies ranging from Fortune 500 brands like Amgen and Apple to small businesses and premium dealerships.

By blending creative vision with practical execution, I’ve managed everything from broadcast and digital campaigns to in-store events and product launches. My background includes years in top-performing dealerships, giving me an insider’s understanding of customer experience, brand loyalty, and what drives engagement.

I thrive in fast-moving environments, enjoy collaborating with diverse teams, and stay focused on creating work that delivers results while building lasting connections.

• Managed inbound lead funnels (web, phone, OEM referrals) and kept prospects moving in the CRM, consistently hitting appointment-set targets.
• Acted as finance liaison: pre-qualified customers, packaged loan applications, and handed deals to closers with zero drop-off.
• Served as product specialist for 100+ models across 16+ brands and, answering spec questions and arranging store visits.
• Hand-picked by the owner to shepherd high-net-worth buyers, negotiating transactions north of $60 K and delivering a true VIP experience.
• Represented the dealership at trade shows and community events, strengthening ties with OEMs and enthusiasts.

Internet Sales - BDC Business Development Representative

Creative Producer / Marketing Communications Consultant
Los Angeles, CA | 2004 – 2006; 2008 – 2020
• Produced TV promos, show opens, corporate videos, and digital campaigns for clients ranging from Sony to independent businesses.
• Ran projects end-to-end: concept, budgets, crews, post, and multi-platform delivery across web, broadcast, and live formats.
• Developed branding concepts and promotional ideas for TV and online advertising; collaborated with web teams to structure product- and inventory-focused sites for small businesses.
• Built new-business pipelines and secured repeat work through clear pitches, relationship follow-up, and on-time delivery.
• Streamlined asset-traffic workflows—proofing copy/visuals, routing approvals, and maintaining version control to uphold brand standards.

Creative Producer

•	Managed F&I packages in compliance with California regulations, closing high-value deals while keeping CSI scores in the top tier.
	•	Led top-level sales at a Ducati dealership—driving a sales increase from #76 to #1 nationwide in 11 months, including top global SportClassic sales performance.
	•	Built a VIP client list through trust-based selling and white-glove follow-up.
	•	Produced and hosted red-carpet premieres for new Ducati models in Beverly Hills and Hollywood.

Senior Sales Manager

Sales-Training Contributor
	•	Ranked #1 in sales during the Los Angeles flagship’s first quarter.
	•	Co-authored the retail sales-training manual adopted chain-wide; coached new hires and aspiring managers on selling techniques and customer engagement.

Sales Specialist

• Coordinated cross-functional teams to execute visual marketing projects.
• Managed end-to-end multimedia asset creation for internal communications: storyboarding, scripting, editing, and final delivery across distrubition formats.
• Coordinated with Legal, and Leadership teams to ensure messaging accuracy, brand consistency, and regulatory compliance.
• Directed corporate video shoots, compliance training, and training videos for pharmaceutical sales employees and executives viewed by 5,000+ employees.
• Managed storyboarding, scripting, editing, and final delivery across intranet, live events, and webcast platforms.

Media Producer, Marcom Marketing Communications

• Produced graphics for television networks, TV spots, and on-air promos for Universal Studios, CBS, Columbia, Fox Broadcasting, and agency partners.
• Produced TV promos, show opens, feature film studio videos, and digital campaigns for clients ranging from Columbia Studios to independent businesses.
• Oversaw budgets, vendor contracts, and freelance teams, delivering 20+ high-impact spots per year on time and on budget.
• Conducted business development functions to gain new business while maintaining existing client base.  
• Designed concept for Universal Studios main title animation shown at beginning of every feature film.
• Managed creative project budgets and negotiated with vendors.
• Acted as client liaison from brief collection to storyboard approvals and milestone tracking.
• Managed vendors and budgets for post-production services and talent sourcing.
• Supervised freelance animators and coordinated with editorial, sound, and clients to produce film trailer graphics and TV titles on schedule and budget.

Broadcast Graphics Producer, Film Marketing and TV Titles

Jeff Cabral is an Internet Sales - BDC Business Development Representative at Del Amo Motorsports in Petaluma, CA.

Jeff Cabral

Jeff Cabral

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