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Art director at Oyster

Creative & Design

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Multidisciplinary designer living in Los Angeles. I am passionate about leveraging my expertise to drive the growth of brands and companies. With a keen eye for visual storytelling, I bring a unique blend of creativity and strategic thinking to enhance marketing initiatives, crafting compelling narratives that resonate with audiences and elevate brand presence. I've had a mixture of career experiences in Apparel Design at Benny Gold, Brand Design at Intercom, and most recently Art Direction and Design at Oyster HR. Work available to view <a href="www.jason-yim.com" rel="noopener noreferrer" target="_blank">here</a>.

Designer for Events and Brand Experiences

Brand Designer

Art director and Designer

• Created bespoke campaigns aligning with brand strategy, boosting brand loyalty and awareness.
• Designed and managed company swag enriching company culture and visibility.
• Directed and designed booths for industry conferences.
• Created design systems and components.
• Developed landing pages from wireframes to final, ensuring visual consistency and user engagement.
• Illustrated branded elements.
• Collaborated cross-functionally with marketing partners, and founders.
• Directed internal designers, meeting project deadlines and maintaining quality standards.
• Managed contractors, ensuring project deadlines were met and quality standards maintained.
• Directed two internal brand refreshes.
• Revamped the photography style to align with brand identity to step away from stock photography.
• Developed various branded collateral, including brochures, infographics, and digital assets, to reinforce brand presence.

Art Director

Illustrator

Senior Brand Designer

• Created Intercom's first out of home marketing campaign.
• Directed illustrators for editorial illustrations for Inside Intercom blog.
• Created new visual identity for Intercom's podcast Scale.
• Photographed and produced internal photography for events, marketing, internal and external brand initiatives.
• Designed ads for social, newsletter, webinar, and marketing campaigns.
• Designed visual assets internally and externally with consistency with the Intercom brand.
• Worked independently, and cross functionally with different orgs in the company.
• Created icons, illustrations, and  abstracted product UI
• Designed and produced printed materials such as posters, swag, books, ABM seeding packages, etc.

• Maintain consistency for product shots, and overall look for brand visual assets.
• Photograph and edit product shots for online store.
• Art direct, assist, and create call sheets for seasonal lookbook shoots while maintaining within budget.
• Create new and interesting marketing content for specific product.
• Collaborate with photographers, stylists, and models.
• Provide support in pre-production work, and post-production follow up with photographer.
• Explore new opportunities to create efficiency for future shoots.
• Create mood boards for each shoot guiding overall direction.

Staff Photographer

• Designed seasonal cut and sew offerings including hats and accessories.
• Developed tech packs, patterns, and silhouettes, ensuring high-quality production standards.
• Collaborate with owner Benny Gold, and graphic designer ton mood boards, enhancing seasonal collections and collaborations.
• Present trend forecasting, theme inspiration, and color direction for each seasonal collection based on research.
• Managed all made in USA production for denim and shirting.
• Managed vendor relationships and helped transition production to overseas, maintaining quality and reducing costs.
• Communicated all fit comments and answering all factory questions for both domestic and overseas factories.
• Oversaw development from first proto, sales man sample, then pre-production sample.
• Develop seasonal catalogs, providing detailed product descriptions, illustrating CADs and constructing layout.
• Sourced and organized trims, achieving cost-effective final products.
• Refined fabric selection process, enhancing material quality and garment longevity.
• Collaborated with brands such as Nike, Be@rbrick, Publish Brand, Zumiez, Modernica, 47 Brand/Super Bowl 50, Jansport, Goodworth, and Pendleton.
• Maintained a seasonal schedule with our product release calendar.
• Attended trade shows, and inspo trips for trend research and development.

Apparel Designer

• Produce graphic assets including emails, web banners, packaging, social media, and print pieces.
• Photoshop retouching and image selection for product launches.
• Present trend forecasting, theme inspiration, and color direction for each seasonal collection based on research.
• Art direct, assist, and create call sheets for seasonal lookbook shoots while maintaining within budget.
• Create new and interesting marketing content for specific product.
• Explore new opportunities to create efficiency for future marketing campaigns.
• Create mood boards for each shoot guiding overall direction.
• Develop seasonal catalogs, providing detailed product descriptions, illustrating CADs and constructing layout.

Graphic + Production Designer

Jason Yim is an Art director at Oyster in Los Angeles, California. View their experience, skills and work history on Malakye — the professional network for…

Jason Yim — Art director at Oyster at Paramount

Jason Yim

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