Managing the sales floor and up to five coworkers to ensure a productive, service-oriented atmosphere Creating and adjusting displays to highlight new merchandise and improve store organization Buying for several product categories in the Accessories department for all retail locations Controlling the physical and virtual inventory and addressing any irregularities with the lead buyer Matching customer needs to key product benefits in a professional and individualized manner, Maintaining an expert understanding of all product line offerings Handling the final decision on all return and defective merchandise inquiries

Analyzed campus culture and then chose initiatives based on projected impact and reach Built buzz around on and off campus events through social media, word of mouth, and radio Obtained opinion leaders for branded events to increase belief in product promise and brand loyalty Coordinated activations with 300+ attendees such as the Hoofers Rail Jam Designated by previous FMS as ad-hoc field trainer for new SBMs in Wisconsin market