Masters of Science in Sport Management and Certificate of Marketing

Bike

Fashion

Lifestyle

Moto & Powersports

Outdoor

Skate

Snow

Streetwear

Surf

Health & Fitness

Product development

Sports business & industry

Learning new areas of business

Team development

Lead developer and costing Analyst for Roxy Inline global footwear team
Building and maintaining direct factory and vendor relationships through product development
PLMF system validations and management; maintaining and building footwear BOMs, product lines information, packaging requirements, and product specific labeling.
Setting target costing, costing negotiations, and finding cost savings opportunities through analysis
Responsible for footwear commercialization from prototype to Stage 3 handoff
New tooling development
Cross-functional communication throughout development lifecycle
Customs duty classification of each footwear product and coordination with compliance for specific brand and country regulations
Working with factory and vendor partners for product and material testing
Working with factory and vendor partners for material and trim sourcing

Roxy Brand Lead Footwear Developer & Costing Analyst

Tri-branded Footwear Developer for SMU products
Building and maintaining direct factory and vendor relationships through product development
PLMF system validations and management; maintaining and building footwear BOMs, product lines information, packaging requirements, and product specific labeling.
Setting target costing, costing negotiations, and finding cost savings opportunities through analysis
New tooling development
Cross-functional communication throughout development lifecycle
Customs duty classification of each footwear product and coordination with compliance for specific brand and country regulations
Working with factory and vendor partners for product and material testing
Working with factory and vendor partners for material and trim sourcing

Roxy, DC, Quiksilver - Footwear Developer 1 - SMU

Product development for inline and SMU DC Footwear - all genders
Building and maintaining direct factory relationships through product development
PLMF system validations and management; maintaining and building footwear BOMs, product lines information, packaging requirements, and product specific labeling.
Costing evaluation and advising of saving opportunities for improved profit margins
New tooling development
Cross-functional communication throughout development lifecycle
Customs duty classification of each footwear product and coordination with compliance for specific brand and country regulations
Managed product testing to ensure performance and quality; materials and construction

DC Shoes - Footwear Developer 1 - Women's & Youth

Provided support to the Always Classic Footwear Product Team (Development, Marketing, & Design) throughout the Product Creation Process
Actively maintaining the Product Lifecycle Management (PLM) System; maintained an average of 950 skus with less than 2% margin of error over career span
Proactively communicated with Far East Operations and Reebok Lifestyles team to ensure the success of each season's Footwear product line
Assistant Product Manager for Global Inline and Close to Marketing (CTM) Classic footwear product development; supporting retail fashion products, key account special make-ups and collaborations, extended regional and global footwear collections
Recognizable projects managed: 
-PDM for the Reebok Classic The Pump 20th Anniversary Limited Edition Collection
-PDM for the Reebok Classic Workout 25th Anniversary Collection; to be sold globally on February 15th, 2012
-PDM for the Reebok Classic Marvel Collaboration; to be sold globally July 2012
-Multiple project

Footwear Process Coordinator

Account management for the Target Corporation; Reebok inflatables & Logo Athletic footwear
Managed National Reebok footwear & apparel accounts
Proactively communicating with the Reebok Sales team and Reebok Accounts to ensuring their complete satisfaction with our business partnership
Assisted the production team and our logistics support to ensure a timely delivery of each order; provided weekly forecasting where possible

Footwear Customer Service - Reebok

Office assistant with product distribution and placement for clients; Reebok, Ethnies, Timberland, Splenda, Stoli Vodka, ect, through celebrity and media endorsements

Lifestyles Department Intern

Responsible for security access to event, guest assistance and crowd control during runway events

Mercedes-Benz Fashion Week, Intern

Provided extensive research and supporting documents that have been used as a foundation for a service-training program; for the future and present, Toyota Regional District Managers
Created a website user guide that has been a successful element for new and previous site users, and has increased the number of submissions to the site by previous region launches
Developed three Field Operations reports that were used as the bases of further research of Toyota’s dealership service programs

Summer Intern, Toyota Customer Support, Dealer Development

Responsible for runner assistance during training events and promoting Nike throughout the event
Event toured through Los Angeles, New York, Chicago, and Portland; the event was sold out in each city and is recognized as the largest 5k/10k race in the United States

Volunteer for Nike Run Hit Wonder - Los Angeles

Provided assistance in the development of the Signature process to formalize internal dealership functions
Added to Signature process of increasing sales, profitability, customer satisfaction through administrative assignments

Summer Intern, Retail Development Department, Signature Initiative

Provided support in logistic vehicle distribution
Assisted in the process of vehicle shipment to dealers

Summer Intern, Toyota Logistics Support: Port of Long Beach

Provided positive customer interaction with park guests
Developed increased customer satisfaction at Disneyland
Received Letter of Commendation from Park President, Cynthia Harris, for customer relations work

Costume Character

Assistance in opening a new location
Provided customer service and worked as a sales cashier
Objective was to exceed customer expectations in the sales process

Sales Associate, Sales and Customer Relations - Huntington Beach, CA

Heather Halsey is a Roxy Brand Lead Footwear Developer & Costing Analyst at Quiksilver Inc. in Mckinney, CA.

Heather Halsey

Heather Halsey

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