JOIN MALAKYE POST JOBS

Heather Denis

Senior Designer · San Diego Hat Company

Cardiff by the Sea, CA

Work Experience

Senior Designer

San Diego Hat Company

2019 – Present

M

Senior Designer

2016 – 2019

• Present mood boards, inspiration, and color stories for each collection • Design and CAD all headwear silhouettes (including ball caps and beanies) • Create tech packs and specs for each style • Design new inline and custom prints for each collection and help with layout • Retouch, color correct, and put prints into repeat • Follow design schedules to ensure deadlines are met • Cross collaborate between design, sales, production, and marketing departments

Design/Developer

2011 – 2015

-Collaborate with Category Manager & Design team in early concept stages to establish seasonal themes, colors and materials -Design & develop men’s & juniors collections including knits, wovens, & small accessories -Create & maintain detailed design technical packages including fabric, trims and sewing details -Negotiate all costs, minimums and lead times with domestic and offshore vendors -Work closely with Technical designer and Design team to maintain design integrity & brand standards in styling and execution -Style the product for seasonal photo shoots -Present line at Global Sales Meetings

Industries

FashionLifestyleSkateStreetwearSurf

Activity

Heather Denis liked marc leonardo's post · 2025-05-05

Good Design Is Expensive - Cutting Corners Costs Even More Every brand faces a choice: Invest in real design or…pay for the mistakes later. Good design isn’t just about creating something that looks right for the moment. It’s about seeing where the brand needs to go - and building the roadmap to get there. Experienced designers don’t guess. They don’t chase trends. They deliver product that strengthens identity, grows loyalty, and creates lasting market impact. What real investment buys: : Vision + Foresight: Focused on growth, not filling gaps. : Precision: Faster paths to the right solutions, less wasted time. : Strategic Amplification: Design that builds brand equity, not just products. : Momentum: Accelerated growth, stronger consumer connections. When design is treated like a commodity, brands pay for it later: : Endless Rounds: No clear vision = more wasted cycles. : Designer-First Thinking: Style over strategy. : Disconnected Products: Missed market connection. : “It Just Doesn't Land": Weak execution = weak results. In design just like in business you get what you pay for. - Good design isn't expensive - It’s an investment in survival, reputation, and future growth. The real risk? Betting a brand’s future on bargain decisions. Let’s talk… https://lnkd.in/eQ58BKKH

4 likes · 1 comment

Heather Denis liked Rob Noble's post · 2025-05-05

Even as the weather warms up, outerwear teams know: it’s time to start thinking about AW. (And let’s face it — those timelines can sneak up on you fast.) I’ve supported menswear brands across outerwear ranges, from concept sketches to development-ready designs. Helping them stay ahead and hit those critical path deadlines on time. One client shared: "Rob is an incredibly talented technical designer who can not only envisage and innovate a design concept but can also technically consider the construction. He is exceptionally skilled and knowledgeable in Adobe Illustrator and has provided us with an excellent portfolio of thorough, diligent and well-timed work." — Laura Jane Fish, Product Manager, Safeguard Armour LTD If your team needs an experienced, flexible design partner for AW, I’m here and ready to jump in. www.outerweardesign.co.uk hashtag#MenswearDesign hashtag#OuterwearSpecialist hashtag#FreelanceFashion hashtag#ProductDevelopment hashtag#AWRange hashtag#DesignSupport

4 likes

Heather Denis commented on a post · 2025-05-05

very nice work.

Stop Calling Athleisure Performance Apparel: Athleisure is faking it. Performance is overbuilt. The future? Smarter, fewer, better. We don’t need more clothes—we need better ones. Pieces that function, adapt, and last without the marketing fluff. The next shift in performance design isn’t just about sweat-wicking and stretch—it’s about creating versatile, intelligent apparel that replaces excess with efficiency. Athleisure made comfort mainstream. Performance pushed technical innovation. But neither solved the real issue: Why own so much when one great piece can do it all? :Minimal consumption, maximum performance. A single piece should move seamlessly from training to travel to everyday life. :Style + Function, no compromise. Wearability matters. Performance should feel natural, not forced. :True versatility. Apparel designed to be lived in—engineered for movement but refined enough for any setting. This is where I’ve always designed—at the intersection of technical function and modern wearability. Eliminating the unnecessary, refining what works, and designing for people, not just performance. The industry is shifting. Consumers are done with overhyped tech and fast fashion cycles. They want more from less. Brands that recognize this will lead the next era of performance apparel. What’s one piece of performance gear you wish could do it all? Drop it in the comments! hashtag#PerformanceDesign hashtag#LessButBetter hashtag#MinimalConsumption hashtag#WearableInnovation hashtag#FunctionalStyle If you're ready to rethink apparel design, let’s talk. check it out… https://lnkd.in/eQ58BKKH

1 comment

Heather Denis liked marc leonardo's post · 2025-05-05

Stop Calling Athleisure Performance Apparel: Athleisure is faking it. Performance is overbuilt. The future? Smarter, fewer, better. We don’t need more clothes—we need better ones. Pieces that function, adapt, and last without the marketing fluff. The next shift in performance design isn’t just about sweat-wicking and stretch—it’s about creating versatile, intelligent apparel that replaces excess with efficiency. Athleisure made comfort mainstream. Performance pushed technical innovation. But neither solved the real issue: Why own so much when one great piece can do it all? :Minimal consumption, maximum performance. A single piece should move seamlessly from training to travel to everyday life. :Style + Function, no compromise. Wearability matters. Performance should feel natural, not forced. :True versatility. Apparel designed to be lived in—engineered for movement but refined enough for any setting. This is where I’ve always designed—at the intersection of technical function and modern wearability. Eliminating the unnecessary, refining what works, and designing for people, not just performance. The industry is shifting. Consumers are done with overhyped tech and fast fashion cycles. They want more from less. Brands that recognize this will lead the next era of performance apparel. What’s one piece of performance gear you wish could do it all? Drop it in the comments! hashtag#PerformanceDesign hashtag#LessButBetter hashtag#MinimalConsumption hashtag#WearableInnovation hashtag#FunctionalStyle If you're ready to rethink apparel design, let’s talk. check it out… https://lnkd.in/eQ58BKKH

4 likes · 1 comment

Heather Denis liked James Koch's post · 2025-04-23

A fun project with Fasthouse MX.

3 likes

Connections

Emily KarrerCreative Director & Apparel Design

David R PoseyMarketing/Graphic Designer ( www.900-design.com )

Yoshi MecklenbergDirector Of Marketing

Alan GallardoPrincipal Designer

Brenda RubioDesign Assistant

Mark SperlingCo-Founder / CEO

Companies I Follow

American Fashion Accessories

Blue Sage Accessories, LLC.