Grayson Davis

• Managed $22MM of growth achieved both organically and via acquisition across multiple brands, channels and categories • Established company presence outside of general Sporting Goods into the mass channel (i.e. Target, Meijer, Fred Meijer, ShopKo, Ross and Walmart.com). • Led a team of 20 through motivation, collaboration, accountability and empowerment. • Responsible for Brand and Sales growth across all channels of business to include; Retail, Military and Mass • Opened and oversaw extensive account growth with major Online Retailers including Amazon and Walmart • Participated in Strategic Business Reviews to help formulate strategies for growth. Key contributor in integrating four brands into the Shock Doctor portfolio including McDavid, Cutters, Nathan and XO • Managed international distribution for all brands in Mexico, Caribbean and Central/South AmericaProduced $7.5MM of sales across multiple brands and channels • Managed multiple brands with diverse product lines at key accounts, often dealing with multiple contacts within each organization. • Managed relationships with all major branches of the US Military • Responsible for hiring, mentoring and goal setting a team of representatives

• Grew regional sales by $4MM • Forecasted near and long-term sales by dollars and units as required for strategic planning • Managed all aspects of trade shows • Developed and managed bi-annual sales meetings • Created and executed strategy for brand penetration and visibility for a team of sales representatives