Gerry Geronimo
Creative Director · Democruhcy
Corona, CA
In My Own Words
Over fourteen years experience creating and crafting consumer experiences for worldwide brands. During this time my core design skills of composition, typography, balance and color have been pushed, pulled, de constructed and reconstructed to the limits. By combining engaging ideas with strategic thinking and through many visual outlets, I provide many benefits to my clients.
Work Experience
Creative Director
Vision Wheel2017 – Present
Guides all projects and is responsible for the overall quality of work produced by the creative department. I can take on a managerial role and keep one foot in the trenches, helping to generate the big ideas. The responsibilities listed can be expected of me: * Manage the creative process from concept to completion * Translate marketing objectives into clear creative strategies * Work closely with multidisciplinary project teams, particularly IT * Lead and direct the creative team in the production of all marketing collateral * Ensure visual communication and brand standards are met * Oversee client pitches and proposals * Oversee profitability, deliverables, timelines and budgets * Meet with clients or upper management to explain campaign strategies and solutions * Review work, troubleshoot and provide feedback to creative teams * Remain actively involved in hiring and training creative staff * Manage and cultivate the career development of designers and art directors
Art Director
Wheel Pros2012 – 2017
Responsible for overall art direction, manages creative team, collaborate with marketing consultants, and work daily as an individual contributor/lead graphic designer. Sets strategy, conducts intake with internal stakeholders, present ideas to senior leaders and occasionally field advisory board representations. Responsible for a variety of challenging projects including collateral and campaign development, trade print advertising, branding, micro sites, HTML emails, presentation/training programs and animations.
Graphic Designer
Warnaco2005 – 2012
Responsible for creative and production of digital, print and trade show collateral.
Education
Bachelor of Science (BS)
California State Polytechnic University-Pomona2001 – 2003
Bachelor of Science (BS)
