George Vasileiadis
Head Surf Coach & Marketing · Kyma Surf
Athens, A1In My Own Words
Hey, What's up? I'm 26 and born in Athens, Greece. I do whatever works. I love sharing ideas that challenge our way of thinking and help us change the future. I enjoy exploring nature and often just gaze as its beauty colours my eyes. (that's deep) In my career to date, I have been fortunate to develop skills across many functions. I'm always curious to explore new ways of doing things because that's how you can unfold your character into your work. I am consistently being exposed to projects that cover all ends of the marketing & creative spectrum. which in turn allows me to cultivate my creative approach in examining each project from a number of angles and delivering innovative solutions. -George
Work Experience
Head Surf Coach & Marketing
Kyma Surf2018 – 2020
Online marketing activities (Online shop, website, social media) - Organize surf camps and trips as well as surf lessons at our local surf spot. - Surf lessons with individuals & groups - Carver (surf skate) lessons with individuals & groups
Head of Marketing
Viral Loops2016 – 2020
Key Renponsibilitie: -Increasing growth rate of new customers for specific channels -Researching and testing new acquisition tactics and channels -Collaborate across functions to optimize user experience and customer journey -Systemizing working tactics to grow them as large as possible -Outlining and implementing various growth experiments to improve various funnel metrics -Analyzing data from multiple sources to understand what is/isn't working and why. -Coming up with new growth hypotheses for specific channels
Growth Marketing
Transifex2015 – 2016
Key Responsibilities: -Leverage data to understand product in depth, identify areas of opportunity, and execute projects to drive growth and engagement of Transifex users & developers -Drive projects focusing on new user growth, developer engagement, and revenue - working closely with design, product, engineering, and data teams -Work both on core Transifex products like the SaaS platform, data analytics, and instrumentation, and offsite marketing channels like SEO, SEM, and email -Use tools like Hadoop/Hive, Oracle, ETL, R, PHP, Python, Excel, MicroStrategy, and many other internal tools to work efficiently at scale -Create and maintain business and product metrics reports - be the subject matter expert on in-house or 3rd party data
