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Wake

Director of Retail Operations

Logistics, Shipping & Operations

*Develop and manage annual operating budgets
*Identify KPI within department and processes that can increase each metric
*Analyzing department, category and item reports daily.
*Build and maintain key vendor relationships that affect bottom line.
*Project management of new retail outlet
*Daily managing and processing of PO’s, invoices and reimbursements



*Create and maintain factory relationships
*Collaborate on forming brand identity
*Continued creation and advisory on artwork; boards, soft goods, marketing material
*Logistics coordination for product delivery
*Sales forecasting
*New product lines creation



Owner

*Facilitate and manage purchasing for +25 departments on a daily basis
*Created internal PO tracking and analysis allowing ease of approval tracking
*Narrowed vendors used to a consistent month by month reduction in cost since start
*Implemented multi-department group buying techniques to reduce costs
*Established factory direct relationship to ensure satisfactory PPE levels

Purchasing Specialist

*Monitor/manage inventory levels, sales trends, and budgetary requirements for three stores and two storage facilities
*Consistent YOY revenue growth across all buying categories combined; eyewear, outerwear, soft goods, etc.
*Create/ collaborate seasonal merchandising plans with store managers based on sales analysis
*Refined purchasing practices and techniques to maximize time and dollars spent
*New product creation: graphics for private label and accessories, custom manufacturing, brand collaborations
*Revived and grew accessory program from $20k/yr to +$150k/yr
*Created and grew retail beer program from $10k/yr to +$180k/yr
*Reconcile PO's, invoices, and category budget weekly


Retail Buyer

*Create and oversee internal controls
*Private label brand creation and development
*Product creation and outside vendor selection based on trends, sell-through
*Create/execute procurement practices based on sales and event schedule
*Create/execute AR, AP, EOM/EOY reporting

Co-Owner

*Oversee daily retail + rental operations, $10k-$30k/day revenue
*Contributed to store build and floor layout
*Lead layout and merchandising adjustment based on customer flow and sales analysis
*Attended national trade shows + demos
*Advised buyers on product based on testing + sell-through

Operation's Assistant

*Oversee day-to-day operations; sales, merchandising, inventory levels, staffing levels 
*Plan and oversee new loss prevention strategy; 15% reduction in lost revenue,  increased theft avoidance, discount monitoring, and refined gift card distribution
*Store layout and merchandising oversight with adjustments based on sales trends
*Staff scheduling based on heavy traffic hours and payroll budget
*Manage existing customer accounts; consistent growth across all accounts


Store Manager / Inside Sales Rep

*Create sales and spending budget
*Create and facilitating internal controls
*Assist in product and brand development
*Seek and develop customer relationships; retailers, DTC, sponsored athletes

Co-Owner / Business Director

*Oversee daily operations; retail sales, lesson scheduling, inventory management
*Purchase across all categories; wake, skate, apparel, eyewear
*Manage pre-book purchase orders
*Maximize purchasing per budget requirements; 5% increase in inventory turnover
*Research new and updated product
*Maintain vendor relationships

Store Manager / Purchasing Manager

George Sanidas is a Director of Retail Operations at Timberline Lodge in Welches, OR.

George Sanidas

George Sanidas

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