Frank Frank Vallejo III

Art Director

San Diego | United States

Skills

No information

Interests

Guitar player

Camp kesem - we believe all children facing a parent's cancer deserve the chance to fully experience the joys of childhood and be their best selves. | https://www.kesem.org/

Industries

Creative Agencies

Home Summary Activity Projects Work experience Education history Connections Companies

In my own words

— Frank

I am an experienced creative who can bring a mix of artistic, marketing, and business expertise to the position, promoting the agency and that of valued clients.

I can inspire and be inspired by others to take creative efforts to the next level. I have a natural eye for design, whether in the creation of digital assets or print media, and a passion for delivering dynamic ideas that connect with any audience.

• Drive art direction for multiple projects, digital or print, for an ad agency or marketing firm

• Plan and execute video or photo shoots, telling stories with images

• Creative lead and focused business strategist with strong project management skills

• Bring a creative vision to fruition for a brand, supporting and making the countless creative decisions that move initiatives forward

20+ years of experience to drive business results and create more meaningful connections between people and brands

https://www.vallejodesign.com/

Trajectory

Dec 2017 — Now

Art Director · Hawkeye Agency

Responsible for concepting, design, and execution of digital visuals to be used in online advertising, digital marketing, and print advertising. Primary clients were San Diego zoo and Wildlife Alliance, NRG Energy, Google, Sparkling Ice, GIA (Gemological Institute of America), Brookdale Assisted Living, and USAA. Hawkeye Agency is an all-encompassing global marketing innovator. We provide unrivaled data intelligence and customer insights, world-class technology including loyalty, email and CRM platforms and data-driven creative, activation and execution. We bring personalized marketing to consumers across offline and online channels, at moments of interest, that help drive business growth for brands.

Nov 2016 — Sep 2017

Senior Designer Global Advertising/Online · Oracle

As part of Oracle's in-house marketing team, developed integrated marketing design for events, campaigns, collateral, launches, direct mail, logo design, e-marketing efforts, corporate identity and design for a global community. Set the tone for Direct Marketing, Events, and Branding Development. Work with the team to build new technology demonstrations and content to support Oracle's global marketing programs.

Aug 2016 — Sep 2016

Freelance Senior Art Director · Tesser

Worked as freelance senior art director. Responsibilities include logo/identity, packaging design, presentation kit design and events. Clients include Musco Family Olive Co., Jack's Restaurants, Ruby Tuesday, Raising Cane's Restaurants.

Sep 2014 — May 2016

Senior Art Director · Rev One Design

Developed brand strategies from infancy of creative to completion, taking the product to market. Managed the culture and architecture of the brand, working with a variety of vendors through each phase. Conceptualized ideas by working closely with clients and designed mood boards for key visuals for tone of voice. Managed logo development and designed style guides; identified and designed packaging; oversaw print advertising, brochure and POP/POS design, retail visualization, email campaigns, advertising and website development.Met and led client meetings with senior account staff. Primary clients were Genentech, Inc., Gilead Sciences, Inc. and other pharmaceutical corporations.

May 2009 — Sep 2014

Associate Creative Director · Monster, Inc. (Monster Cable, Inc.)

Concepting & development of the Monster brand, packaging, retail POP, advertising and trade show booth designs and more. My primary responsibility was working on point of purchase and in-store displays for a variety of products in Best Buy, Target, Walmart, In-Motion Stores. I was also involved with the Monster/Beats by Dr. Dre partnership.

Mar 2009 — Jun 2009

Freelance Senior Designer · University Games

Concepting, package design on various boardgames, card games, and various other types of games. In-house brands include Colorforms, Front Porch Classics, Bepuzzled and University Games.

Apr 2009 — Jun 2009

Freelance Senior Designer · Nagy Design

Concept development, packaging design, POS display and art direction for Diageo Chateau & Estate Wines, Foster's Wine Estates, Ste. Michelle Wine Estates.

Feb 2008 — Mar 2009

Freelance Associate Creative Director · Studio 1 East

Concepting, packaging design, POS display and art direction for Wilton Industries, Inc., Kellogg's, Sam's Club.

Aug 2006 — Mar 2008

Freelance Associate Creative Director · ARC Worldwide

Primary account was P&G. Responsibilities included promotional development and art direction for Pantene, Olay, Oral-B, Crest product lines. POS, floor displays, counter displays, on-package promotions and direct mail. Previously worked on Kellog's brands and the CDC VERB Project.

Aug 2006 — Dec 2007

Freelance Creative Director · What's In Store

Concept through production, logo design, packaging design, website design, architecture and implementation, POS displays and promotional materials for various clients.

Feb 1997 — Aug 2006

Senior Design Director · Marketing Support, Inc

Concept development and art direction for various hardware industry clients and their brands. Packaging and merchandising from concept to finish.

Mar 1995 — Feb 1997

Senior Art Director · Lee Hill, Inc

Responsibilities included promotional development and art direction for US Postal Service and M&M Mars brands.

Jan 1994 — Mar 1995

Senior Graphic Designer · Foresight Communications, Inc

Responsible for art direction and creative idea implementation for a wide range of clients.

Feb 1992 — Jan 1994

Art Director/Graphic Designer · Treacy Marketing Group

Responsible for the start up of an in-house art studio and management of junior designers/freelancers.

May 1991 — Feb 1992

Graphic Designer · Educational Insights

Responsible for conceptual design, packaging and displays for educational toys. Freelance Design Experience Barc SF, San Francisco, California HP/Shutter Home Vineyards/Beringer/SmuckerÕs accounts. Theory & Associates, San Francisco, California Atlona/iHip/Kourus accounts. Nagy Design, San Ramon, California Ravenswood Wines/Beaulieu Vineyard accounts. GK Exhibits, Inc., Chicago, Illinois Kalle/McLane/White Sox/Northern Trust accounts. Saatchi & Saatchi X, Chicago, Illinois FritoLay/Walmart What's In Store, Inc., Chicago, Illinois Bed, Bath & Beyond/Simeus Foods/MSM Industries ARC Worldwide, Chicago, Illinois CDC Verb Project/Kellogg's Ciulla MLR Design, Chicago, Illinois Dial/Oscar Mayer/Purex J. Walter Thompson, Chicago, Illinois Motorola/CellularOne/Ameritech