Ezra Shaffer
Marketing Executive
Santa Cruz | United States
Skills
- Shopify+
- Listrak
- Klaviyo
Interests
Learning
Reading
Traveling
Being with my kids
In my own words
— EzraSeasoned e-commerce and performance marketer working with local and global brands.
Trajectory
Jul 2024 — Now
Sr Marketing Manager, Ford Model e · Ford
Aug 2022 — Jul 2024
Sr Director, E-Commerce & Performance Marketing · Helinox
Mar 2020 — Jun 2022
Sr Director, Performance Marketing · West Marine
Strategy, budget, execution, and reporting responsibility of all aspects of Customer Acquisition, Conversions, and Retention/Loyalty in the Digital space.
Nov 2018 — Mar 2020
Vice President, E-Commerce & Digital Marketing · ThinOptics
Helped the company become profitable and scaleble.
Mar 2018 — Nov 2018
General Manager, E-Commerce & Digital Marketing (Interim) · TIMBUK2
Oversight and responsibility for the E-Commerce business and P&L
Jun 2011 — Feb 2017
Director, E-Commerce & Digital Marketing · Giro Sport Design
Oversaw all aspects of Digital Marketing along with the E-Commerce business.
Jun 2010 — Jun 2011
Global Brand Director, Digital Marketing · DC Shoes
Oversaw all aspects of the global Digital Marketing initiatives from Brand to Direct to Consumer.
Feb 2008 — May 2010
Account Supervisor, National Advertising · Rubin Postear & Associates (RPA)
Oversaw go to market strategy for Honda cars and trucks.
Activity
Education history
Menlo College
B.S. | 1996 - 2000
