Ezra Shaffer
Marketing Executive
Santa Cruz | United States
Skills
- Shopify+
- Listrak
- Klaviyo
Interests
Learning
Reading
Traveling
Being with my kids
Summary
Activity
Work experience
Ford
Sr Marketing Manager, Ford Model e | 07/2024 - Current
Helinox
Sr Director, E-Commerce & Performance Marketing | 08/2022 - 07/2024
West Marine
Sr Director, Performance Marketing | 03/2020 - 06/2022
Strategy, budget, execution, and reporting responsibility of all aspects of Customer Acquisition, Conversions, and Retention/Loyalty in the Digital space.
ThinOptics
Vice President, E-Commerce & Digital Marketing | 11/2018 - 03/2020
Helped the company become profitable and scaleble.
TIMBUK2
General Manager, E-Commerce & Digital Marketing (Interim) | 03/2018 - 11/2018
Oversight and responsibility for the E-Commerce business and P&L
Giro Sport Design
Director, E-Commerce & Digital Marketing | 06/2011 - 02/2017
Oversaw all aspects of Digital Marketing along with the E-Commerce business.
DC Shoes
Global Brand Director, Digital Marketing | 06/2010 - 06/2011
Oversaw all aspects of the global Digital Marketing initiatives from Brand to Direct to Consumer.
Rubin Postear & Associates (RPA)
Account Supervisor, National Advertising | 02/2008 - 05/2010
Oversaw go to market strategy for Honda cars and trucks.
Education history
Menlo College
B.S. | 1996 - 2000
