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Outdoor & lifestyle industry

Marketing & sales

National Sales Director

Top Management

Marketing and sales focused professional passionate about the outdoor & lifestyle industries.

From a team of eager students-turned-young adults with an enthusiasm for living life to the fullest and encouraging others to do so too, comes Outside Life. 

Powered by a passion to spread the “good word of pow and stokeamine” to students and alumni across the country, Outside Life brings groups nationwide to the mountains we fell in love with. Our team boasts over 20+ years of industry experience, having traveled over 400K individuals to top-notch ski resorts across North America. 

Outside Life specializes in crafting one-of-a-kind, multi-faceted trips including après ski gatherings, ski culture, live entertainment, themed parties and a variety of on and off mountain events. Our mission is to introduce young adults to new experiences beyond their college towns and show them how life is best lived outside.

Lifestylez represents a variety of ski and snowboarding tours for college and young adult groups. Our competitively discounted packages focus on the highest quality of products, including ski vacations to the most respected mountain resorts in North America.

Director of Group Travel

- Assist in the registration process of over 1,200 guests
- Involved in the planning, staging, and execution of trip events
- Manage trip arrival and departure logistics

Winter Tour Staff

- Exceed monthly sales projections month over month
- Increase market visibility and resident satisfaction through market outreach and 3 to 5 community events each month
- Foster a team-based work environment built on trust and accountability 
- Establish mutually beneficial partnerships within the community to increase visibility for each party
- Create and publish social media content to promote the new apartment community
- Review monthly demographic analytics to tailor messaging to meet our brand and align with our customers
- Connect with at least 30 new prospects each week

Sales and Marketing Associate

-	Enhanced leadership experience by hiring, managing and training new employees
-	Learned to communicate with different personalities to lead teams and delegate tasks
-	Assured fluent daily operation of intramural and club sports 
-	Stimulated a fun and hard-working environment by creating an appropriate, competitive environment 
-	Ensured the safety of all participants 
-	Updated upper-level management on weekly progress
-	Developed the ability to react and adjust quickly in ever-changing circumstances 


Supervisor

- Created a grassroots marketing plan to increase year over year sales
- Raised $150,000 in sales (2016)
- Attracted students to the annual winter trips by creating effective promotional materials
- Managed strategic reports to track sales progress

Campus Representative

-	Maintained customer satisfaction by resolving all in-person and over-the-phone complaints
-	Managed all social media platforms
-	Partnered with director of marketing to create and maintain advertisement campaigns
-	Assisted in growing year over year sales—both daily and seasonal
-	Increased brand awareness through daily marketing activities 
-	Aided in the management and marketing of the resort’s sponsored athletes 
-	Developed “Coffee & Corduroy”, a live streaming daily snow report
-	Well-versed in developing marketing plans for email messaging


Marketing/Sales Intern

Evan Gregg is a National Sales Director at Outside Life in San Clemente, CA. View their experience, skills and work history on Malakye — the professional…

Evan Gregg — National Sales Director at Outside Life

Evan Gregg

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Ohio University

Ralph and Luci Schey Sales Centre