Eduardo Martin Reategui

• Collaborated with a 5-member project team to evaluate key drivers of design within brand, suggested procedures for operational process to implement. • Identified brand right ideas for activewear into design aesthetic of business collaborations and execution initiatives. • Managed direction in fit meetings with design and technical teams to follow through on concepts for season.

• Created the Disney and Champion collection as well as other brand collaborations by bringing two company heritages together to develop a single new and exciting product drop. • Team participation in seasonal ideation and concept meetings with cross functional marketing, sales and executive teams for process lead initiatives. • Lead design team by managing and executing on process from design direction mood to developing tech packs and samples after being given a seasonal concept by director. • Worked with in house graphic teams as well as collaborative teams to execute on art production as well as providing feedback for revisions in color and technique to the art department. • Lead research involved in fabric and trim innovation for athletic sports and street style activewear including outerwear. • Knowledge and experience with fabric dye treatments, finishes, washing and applied performance attributes such bonding.

• Delivered on deadline sensitive projects from the New York City Marathon capsule collection and on to other athletic capsule or individual specialty wholesale accounts. • Managing product presentation decks from color, fabric, trim in the line to communicating with vendors on updates and changes on samples. • Developed tech packs for seasonal styles in woven and knits through Adobe programs and implemented into PLM.

• Experience and knowledge designing into technical knit and woven fabrics specific to golf and performance sports. • Accounted for the various performance fabric attributes and designed to create the optimal elevated product within its category. • Worked with pro athletes to slate products during golf events they compete in. • Collaborated cross functionally with marketing, developers, vendors and creative director to execute seasonal line.

• Completed presentation decks with final color cads and design directed revisions for skate apparel in woven and knit products. • Created yarn dyed striped and checkered woven fabric color patterns with custom colorways for development at the mills. • Communicated with vendors and within team on product updates.

• Analyzed, identified and commented on denim wash techniques for sampling and production. • Worked with the house pattern makers and sewing room to elevate garment finishes in lines. • Coordinated with design team and creative director on presentation decks for sales accounts.