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Product Designer

Creative & Design

Hello! I’m Dirk, helping create software experiences as a multi-disciplinary product designer, 14 years design practice, 10 years product focusing on Human Computer Interaction design for native OS, react native, web applications, and establishing to maintaining design ecosystems. Current industry focus on AI Research in Language, Computer Vision. Previously designing true end-to-end iOT hardware experience, Financial Merchant Software, Automotive Manufacturing Diagnostics, E-commerce Retail, Social Media, Data/Analytics dashboards, and Editor tools.

“Design has an impact that better fuses the connection between human interaction and technological advances. Purpose is to seek understanding that aligns business objectives thru visionary approaches, mapping core user values to well crafted-thoughtful user experiences.”

Led design on high-impact AI research projects in Meta AI’s CICERO, NLLB, Segment Anything, Protein, Neural Network training, DINO v2.

CICERO, interactive redesign of the game Diplomacy with fully responsive react native web approach. Milestone set to increase user base, establish interactive game play, and improve interaction behavior supporting competitive game play in apt to collect data to improve neural network performance milestones. Contribution with research teams in our end milestone of Publication in Science (co-authorship); Human-level play in the game of Diplomacy by combining language models with strategic reasoning.

NLLB, language translation model for low resource languages, foundational narrative and vision creation, helping inform future FOA product integration, Product centric UX research, partnering with UXR studies to uncover insights in wikipedia integration, assisted launch team for public campaign, early adoption of Meta’s re-brand and design system into NLLB Stories Demo. Large merge support into Seamless Communication, creating translation concepts for VR Horizon Worlds, speech translation app, and supporting research evaluation tooling. 

Segment Anything, in-browser computer vision segmentation. Establishing narrative and visionary to launch public demonstration. Re-imagining segmentation in a guided user experience, integrating Meta brand into narrative alongside establishing ui patterns for demo, interaction design and animation - working closely with engineering partners to quickly iterate and conceptualize various depths of functionalities and responsive react web.

Design at Phyn has consisted of levels of learning, experimentation, and pushing to find ways we can better communicate through our brand and products by human centered design. I’ve been given the opportunity to create an enterprise scale design ecosystem for a global market, successfully designing digital products for both iOS and Android, as well as, a complete design system for our marketing website and ecommerce experience plus localization. I’ve helped art direct who Phyn is today as a brand. We've been able to build the brand, and the product, with the highest quality possible in such a short period of time from the ground. My intent has been and always will be, to better the brand, the product, and help guide the people who believe, use, and trust our products, to better their lives, and help the world be a part of something bigger, together.


Product:
React Native iOS and Android User Interface Design + Art Direction, Typography, Illustration, Iconography, Animation/ MicroInteraction, Page Transitions, Lottie Animations, VFX Animation / Trapcode Particular / MIR

Hardware:
Providing artwork and working with mechanical engineers/industrial designer

Marketing:
Product retail launch kits; Home Depot, Costco, Amazon, Web UXUI Design, Art Direction, Design System Language, Product/Lifestyle Photography, Illustration, Packaging, Brochures, Salesforce Emails, Marketing Email Templates and social ad campaigns/video


Conferences/Booth Design:
CES 2018/2020 Booth Design (Awarded) + UI Design, Gitex Booth Design and UI Design, Shanghai 360 Booth Design and UI Design, ISH UI German Translations

Tools:
Sketch, Figma, Abstract, Zeplin, Invision, Lottie, Keyshot Pro, Blender, Premier, Aftereffects, Illustrator, Photoshop, Indesign, Principal, JIRA, Workfront DAM Asset Management


Visual Design Lead

Hired with the expectations to create visual user interface for software, including Groovv SDK, which is a guided payment device configuration tool that set up, connects and troubleshoots your payment devices and gateway network. After 3 months, succeeding in the launch of their fully functional SDK installer and connection wizard, I was hired as a senior visual designer overseeing the user experience, user interface of our software systems, responsive web design, animation, packaging design, print design, iconography, typography, and establish ui brand guidelines. 

Senior Visual Designer

As a User Interface designer at Weezlabs, I worked directly with many amazing clients to help build and refine their dreams from creating their brand personality to launching in the App Store. Clients bring in their ideas, and we helped to work out the best possible product solutions for maximum mvp. One of the most notable, Tumbleweed, was my first app featured in the App Store alongside editors choice. From gaining priceless knowledge of iOS design language, material design, android, lollipop, agile, scrum, Atlassian Jira, and managing multiple projects to building  full scale app enabled business, the immense growth as a design professional has centered my focus on branding and product design.

User Interface Designer and Branding Specialist

Duties and responsibilities consisted of creating a business relationship of continuity through formulating creative solutions and strategies followed by extensive Interactive User experience and user interface research. Our detailed workshops molded the minds of many talented individuals of intelligence setting out to develop an agile build strategy for our clients. Our focus is business to business software based for large enterprises that are in need of technological software solutions to conduct strategic analysis of their infrastructure demands with user-friendly conscious data driven results.


Ux/Ui Designer

Wire framing and architecting user experiences that adapt to a multitude of digital devices. Working with this brilliant team and exclusive clients has been a wonderful collaborative effort in establishing brands, maintaining user friendly experiences, implementing innovative functionality, and making aesthetically pleasing apps come to life.

• Utilize IOS7 + Responsive Web Design knowledge and skills for optimal development guidelines while providing a well thought out - quality product - that establishes user friendly interaction across multiple web platforms + browsers.

•Concept Development: Extensive product research to meet the consumers needs. Establish pros and cons of competitors. Creating an authenticity that differentiates one from others.

• Information Architecture: Wire framing responsive applications aligned to 3 Breaks; Mobile, Tablet, and Desktop. Conceptualizing functionality and transition flows.

•Design Lead for User Experience: Establishing the goals of t

UX/UI Designer

While working for DevBridge Group, I've had the opportunity to architect and design experiences for a range of clients such as Microsoft and Monotype. Although Information Architecture wasn't my strongest point throughout the projects, it has always struck me with interest. It was made apparent  that when it comes to less complex systems, wire frames and the architecture of a digital solution is more practical. 

As for user interface, I've grown with my design sense in apt to utilize whitespace and CSS3 conscious elements. Keeping things subtle, to the point and harnessing simplicity into a conglomerate of consistent design language.

Junior Visual Designer

Within the Pharmacy affiliates, several companies had gone through a brand image transformation. In this shift, we re-imagined the brands and websites for each company, including evil lizard, brand stitch, medfast, national sign, pittsburgh brick, pharmacy gpo, and pharmacy podcast. This kick start to my career had helped tremendously in research and execution of experimental design that lead to a better understanding of industry standards.

Art Director

Dirk Rowe is a Product Designer at Rowe Design Co in Lehighton, Pennsylvania. View their experience, skills and work history on Malakye — the professional…

Dirk Rowe — Product Designer at Rowe Design Co

Dirk Rowe

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