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Diana Tackaert

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Marketing & Business Development
San Diego | United States

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Interests

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Industries

Bike
Golf
Dive
Creative Agencies
Fashion
Lifestyle
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Trajectory

Jan 2016 — Now
Marketing & Social Media Director · ASC San Diego
Work with club leadership for strategic season planning | Establish targeted initiatives to engage with the San Diego community | Oversee social media strategy | Deploy newsletters to season ticket holders and partners | Work closely on club PR and ticket sales | Responsible for creative digital design of digital & print media | Contact vendors and partners for home games to maximize exposure | Manage the apparel line.
Jul 2015 — Now
Marketing & Business Development · Albion Soccer Club
Develop opportunities such as club licensing and funding strategies (Secured 112% growth between 2015-2018) | Lead nonprofit club marketing, fundraising and PR | Serve as website and social media manager | Assist with event planning and promotion (i.e. Annual Dinner Gala, Golf Tournament, Raffle and 5K) | Develop club newsletters| Maintain internal company communication via email, phone, and in person meetings | Work closely with 50+ coaches and 100+ managers on a weekly basis for all customer service needs | Recognized as the 2016 Staff Member of the Year.
Sep 2015 — Sep 2016
Marketing Director (Contractor) · Brazuka Tickets, San Diego
Responsible for branding development and awareness | Coordinated website design and production | Managed social media accounts | Developed marketing strategies | Designed weekly newsletters | Maintained optimal customer relationship skills| Worked closely on event promotion alongside other department leaders.
May 2012 — May 2015
Marketing and CRM Manager · Dress To (apparel retail), Rio de Janeiro (Brazil)
Managed marketing strategies | Implemented CRM Strategy to increase exposure | Utilized data to create targeted marketing campaigns | Gained knowledge in E-commerce Management | Was responsible for content and copywriting | Served as the liaison for 70+ retail stores. Through the utilization of the best practices in CRM, drove improvements in the acquisition and retention metrics, built a better customized segmentation and more personal consumer experiences in the retail environment.

Activity

Education history

ESPM (Superior School of Advertising and Marketing) logo

ESPM (Superior School of Advertising and Marketing)

Bachelors | 2006 - 2010

FGV (Getulio Vargas Foundation) logo

FGV (Getulio Vargas Foundation)

Post-MBA | 2012 - 2013

IED Instituto Europeo di Design logo

IED Instituto Europeo di Design

Masters | 2011 - 2012

Connections

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Wesley Boulton


Pony Rider Australia

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