Deena Thiel

- Implement and update Google Ads campaigns leading to a 100% increase in revenue in 6 weeks - Manage Shopify website, update product pages, and add new inventory for luxury brands; Ulla Johnson, Jacquie Aiche, Vince, Trudon, and more - Pitch art direction photoshoot for eCommerce, redesign website with updated theme - Lead cross functional teams to ensure consistent branding and increase ROI across digital media channels - Stay abreast of industry trends and make recommendations to senior leadership for improvement and innovation - Present monthly eCommerce reports to build data driven decisions

- Strategized social media marketing content, campaigns, and collaborations - Managed brands accounts for DDC, Minotti, Materi, Custom Comfort Mattress for Facebook, Instagram, and Pinterest reaching an audience of 40,000+

- Scheduled organic and ad content for social media audience of 110,000 across Instagram, Facebook, TikTok, and YouTube - Managed macro and micro lifestyle influencer campaigns and relations - Created photography and videography content for all platforms

- Manage Shopify website; online product merchandise, write copy, and oversee photoshoots - Implement paid marketing campaigns across Google Ads, social media channels, and influencer marketing - Build brand voice and style guidelines to create consistency in tone and visual communication - Oversee and implement sustainability practices in product and package design

- Art directed and photographed for Elite Model Management and Ford Models - Published in British Vogue, Pump, and Salysé Magazine - Retouched fashion and beauty photography and videography in Adobe Suite - Assistant produced "North Wind's Gift" directed by Michael Almereyda, starring Leighton Meester Social Media Accounts Currently Managing @deenadanielle @shopsiku Social Media Accounts Managed in the Past @hairbyadir @localaway @losangelesinfluencers @socialsetstudio @crmcaesthetics @resorts @minottibyddc @ddcgroup.us @prolonfmd @thefastbar