David Deakman
Product development
El Cajon | United States
Skills
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Interests
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Activity
Work experience
THOR Motocross
Product development | 08/2016 - Current
08/14/16-Present THOR Motocross- Product Developer
• Maintain daily development communication with factories and the internal product team.
• Create and maintain Bill of Materials for each style in the line.
• Assemble all necessary files (tech packs, specs BOM, art, etc.) and distribute the complete development packs to the assigned vendors for development.
• Prepare accurate cost sheets and submit to purchasing for all products.
• Work with the corporate conformance team and vendors to navigate products requiring CE certification.
• Track all development of assigned categories and make sure that all parties are staying on schedule.
• Maintain the Filemaker Pro development tracking database and all product daily tracking entries.
• Evaluate selection of manufacturers. Consider pricing, quality, product quotes, sample turn around, payment terms, shipping, environmental standards, consistency/reputation and make sure that the vendors can consistently maintain a business relationship per corporate standards.
• Work with design team to review prototypes, sales samples, pre-production and TOPs for fabric, color, design, fits, etc for the entire Thor product line.
• Communicate with the production team regarding any potential issues that might affect timelines and quality. Work with trim suppliers to develop trims for all product categories.
• Participate in fittings and communicate all comments/changes issued to the vendor.
• Assist with compiling samples for trade shows, photo shoots, sales meetings, and company events..
Oracle
Hospitality sales | 01/2014 - 07/2016
01/2014 – 7/22/16 Oracle: Hospitality Division Sales
for San Diego Region
• Hospitality industry sales to restaurants, bars, multi-unit chains.
• Prospecting, cold calling, identifying accounts and markets within my territory that fit into Oracles value range.
• Selling Cloud/SaaS solutions along with hardware and consulting.
• Proven ability to communicate, sell and close business at all levels from C-level management and below.
• This position required excellent written, verbal, interpersonal and presentation skills combined with a team sales mentality. Also required, drive, tenacity, and an abundance of enthusiasm with a large dose of creativity.
Julian Hard Cider
Sales Director | 01/2013 - 01/2014
• Develop account strategies for regional distributors for chain account opportunities.
• Build team oriented relationships with distributors.
• Sales prospecting for local on and off premise accounts.
• Monitor national distributor depletion reports and distributor accountabiliy.
• Design print marketing materials for End Caps, in store displays, packaging, web and tasting events.
• Develop volume forecasts and communicate with Sales Administration to facilitate continuity of supply
• Weekly recap reports to President.
OZz- A Strategic Alliance Company
Owner/operator | 02/2002 - 12/2013
2002 – 2013 OZZ, INC. - A Strategic Alliance Company - Owner
• Graphic Design
• Print production
• Sophisticated retouching and image manipulation- Product color matching
• Creating large format digital prints
• Print broker
• Social media
Client list includes: Daddy-O’s, Callaway Golf, Thor Motocross, Haro, Z1R, Slippery Wet Suits, Scubapro, Nixon Watches and apparel, InCharacter Costumes, KTM Motorcycles, Icon Motorsports, Adio, Earth Products, Aaron Chang Clothing, Aaron Chang Photography.
Corvette Diner
Manager | 12/2011 - 01/2013
• Manage a staff of over 100 employees.
• Perform daily cash audits and deposits at closing.
• Coach the employees to maintain the CRG policies and what is in the guest's best interest.
• Control labor costs
• Maintain equipment or perform general repair when required.
• Reach out to the community to grow business
• Graphic design
• Inventory
• P&L review
• Provide input on new hires, coaching and terminations.
Daddy-O's Restaurant
Owner | 06/2009 - 11/2011
An original concept, Daddy-O's was a Rat rod, Rat Fink, 50's to early 60's, burger joint, from concept,
construction to opperation.
• Perform all duties from scouting locations, contractor selection and negotiations, secure financing, theme
creation, logo design, interior décor, menu creation, graphic design, human resources, public relations,
TV exposure, radio exposure and promotions.
• Inventory control, cost control, FOH, BOHh. P&L review, cash flow analysis and all day to day operations
associated with running a restaurant.
• Created a popular internet radio station: Daddy-O's Deluxe: The Shred Shed, for the restaurant.
Applied Graphics Technologies
General Manager-Sales Manager | 11/1999 - 02/2002
General Manager:
• Managed a staff of 120.
• Directed the corporate culture and vision for the San Diego Division of AGT.
• Bottom-line P&L responsibilities for monthly and annual corporate review.
• Oversee operations, sales, accounting and human resources.
• Establish ROI and justification for all capital expenditures.
• Create and present annual budget presentation for New York corporate.
• Work with other AGT division GM’s on national account bids.
• Create an accurate job costing system.
• Enforce accountability of management, production, sales, accounting, HR.
• Monitor billing, collections and profitability of jobs processed.
• Employee reviews for operations manager and HR director.
Sales Manager:
• Oversee the division’s sales staff.
• Create time accountability amongst the sales staff.
• Establish sales forecast, annual, semi annual and monthly report for NY corporate.
• Establish individual monthly, semi annual and annual sales forecasts.
• Create and oversee marketing campaigns, email, print and trade shows.
• Employee reviews for all sales staff.
Business development :
• Along with my other responsibilities I also carried $1.5 million in annual sales.
Digital Color Systems
Owner | 01/1988 - 01/1999
• Graphic Design
• Print production
• Print brokering
• Customer relations
• Forecast sales
• Monitor job profitability
• Marketing- Print, Tradeshows, E mail,
• Accounts receivable and collections
• Purchasing and vendor relationships
• Cost justification for all Capital Expenditures, ROI’s
• Job costing and establishing base hourly rates for each department.
• Monthly and annual P&L review
Key achievements:
• Grew company from 3 people to 50
• Grew sales to $3.7 million
• Board member of the local chapter San Diego PIA
• Purchased Building
• Grew personal sales to $1.8 million
• Prepress leader in the country in producing Fine Art Reproductions
Education history
San Diego State University
BA
