Creative Agencies

Fashion

Lifestyle

Outdoor

Streetwear

Surf

Tech

Camping

Hiking

Founding Partner

Top Management

David Dea brings 19+ years of fashion experience. He has expert knowledge in processes and operations of factory sourcing for apparel, accessories and footwear, specifically in China, Taiwan, Vietnam, India, Mexico, Honduras, Guatemala, San Salvador, and the USA. He cofounded and operated Direct Ind. Inc De Honduras, an apparel manufacturing facility working with leading companies, such as, Target, Sears, AMC, The Swire Group, and Li & Fung. He has significant experience in lean manufacturing processes and working directly with the production flow managing the SAM process ensuring maximum profitability. David has also worked within the PLM (Product Lifecycle Management), B2B (Business to Business), ERP (Enterprise Resource Planning) software segment where he has worked with over 200 companies in sales, training, implementation and consulting businesses from start up to 1 billion+ in revenues. David has also worked for the largest trade shows in the world within the fashion marketplace; some of these include MAGIC International, World Shoe Association (WSA) and ENK International where he was in executive roles with a focus on building the international divisions. David Co-Founded PURcraft, A Creative Agency, that caters to all things web, graphic design, software integrations and more. David earned a degree in Merchandise Marketing with an emphasis on Product Development from the Fashion Institute of Design and Merchandising (FIDM), where he currently resides as an instructor.

PURcraft, A Creative Partner, creates meaningful digital experiences with emotional connections between people and brands. Energized by Dreams + Created with Digital Innovation + Crafted with Love! PurCraft offers a free consultation to understand your business needs. We work with colleges, designers, start ups, mid to large companies and want to be a part of your growth any way we can. Reach out to us and lets discuss your idea or dream. And together, lets make it a reality.

PURcraft's services includes Website Design, Website Development, Website Maintenance, Photography, SEO, Online Marketing (ReMarketing), Google AdWords, Amazon store set up, Social Media management, ERP & PLM Consulting + Implementation, eCommerce integration with ERP, PLM and 3PL. Our core backbones we work in are WordPress, Shopify, Magento, Joomla, Drupal and Custom CMS.

Fashion Institute of Design & Merchandising has been educating students for careers in the fashion and entertainment industries for over 40 years. Our goal is to give students the best college education possible while preparing them to launch their career immediately. The focused curriculum, talented faculty, and a global network of industry partners like Cotton, Inc. and Disney, give students the necessary skills to work simultaneously while earning their degree.

Apparel Management Technology Course
Ownership & Finance Course
2009, 2010, 2014 and 2015 Nominee for Outstanding Faculty Award

Professor

ENK International is unequivocally the most exclusive trade show producer in the United States. Like a world-class conductor, ENK International orchestrates a series of trade exhibitions that include nearly 10,000 design companies. In New York City and Las Vegas, ENK International’s shows attract 250,000 domestic and international buyers and press yearly which produces sales of over $1 billion. What distinguishes ENK International from all other trade exhibitions is its juried roster of exhibitors, its progressive show environment, comprehensive services and unsurpassed amenities. Currently, ENK International produces 16+ annual exhibitions including Coterie, Accessorie Circuit, Intermezzo Collections, Children’s Club, ENKVegas and ENKWSA. 



Director of Global Sourcing

Over the past decade, Nouvolution has deployed countless enterprise resource planning (ERP) solutions for the Apparel, Footwear and Accessories Industry - namely our N41 Apparel Software Suite.  Designed by some of the best and brightest minds (from many successful companies) in apparel wholesale operations, the N41 Apparel Software Suite can handle the operational scale of any-sized company.  We understand that no two companies are the same size nor do they operate exactly alike, which is why at its core N41 has the ablility to tailor itself to your unique operations without having to change a single line of code.

Being both robust enough to handle enterprise-level processes and flexible enough to help smaller companies build their foundation, its no coincidence that the N41 Apparel Software Suite is fast becoming the hottest apparel and footwear ERP software system on the market today.  N41's feature-rich programming works hand-in-hand with its easy-to-use Microsoft user interface

VP of Business Development

WSA located in Las Vegas twice a year was 2.1 million square feet of exhibit space and was the largest stage for footwear companies in the USA. 

My role was to develop Sourcing, Increase Exhibitors, Develop International Sales team, Manage P&L and Client facing to all global government entities. Started at 283 booths and increased it to 400+ exhibitors. Worked with China, Vietnam, India, Pakistan, Taiwan, Egypt, Indonesia, Turkey, Germany, Italy, Bangladesh and more. 

Director of Global Footwear Sourcing

MAGIC International is the world's largest and most widely recognized producer of trade shows for the apparel industry. The MAGIC Marketplace consists of four concurrent running events, providing the most comprehensive apparel and accessory offerings found anywhere in the world.

Developed Technology area within Sourcing at MAGIC and built & directed International Sales in Kenya, Madagascar, Mauritius, Turkey, Egypt and more. 

Senior Account Executive

PDM Software Developed for the Fashion Industry. 
Microsoft Access with SQL. Key person in assisting with white boarding and working with developers. Sales, Software Update Ideas, Implementation and Customer Satisfaction were my key focus. 

Partner

WinFashion is an international company supplying Fashion ERP software system to many global Fashion companies. It was founded in 1995 in Los Angeles, USA. It Currently has office in USA, China and India. Currently has over 250+ fashion companies using WinFashion to manage their daily businesses including order processing, manufacturing, sourcing and accounting.

My role included ERP Sales, Implementation, EDI, Managing Project Management Team. 

Vice-President of Operations

Lead customer facing efforts including client relations, product 

David Dea is a Founding Partner at PURcraft in Los Angeles, CA. View their experience, skills and work history on Malakye — the professional network for…

David Dea — Founding Partner at PURcraft — Los Angeles, CA

David Dea

Skills

Interests

Industries

Education history

Fashion Institute of Design and Merchandising