Danyale Hart
Project Manager, Marketing · COOLA Suncare
Dana Point, CA
In My Own Words
A young professional with drive, passion, energy, initiative, and extensive knowledge in multiple channels that has built a track record for increasing brand awareness, building and maintaining client relationships and successfully supporting multiple departments in achieving a company's goals. With proven experience in project management, marketing, operations and events. I am hardworking, a team player and have a passion to help a company's brand come alive by using marketing and event activation. I excel at creating and maintaining relationships and have a proven track record of using effective communication, creativity and project management to brainstorm, plan, executive and implement products and events. Especially skilled at demonstrating natural leadership ability, building dynamic teams with a caring attitude and compassion, planning, promoting, facilitating and coordinating multiple marketing efforts and projects to help drive engagement and bring awareness to a company's brand and/or products. I look forward to speaking with you about how I can be an asset to your organization!
Work Experience
Project Manager, Marketing
COOLA Suncare2020 – 2022
Prioritization & management of all creative requests for marketing, sales, product, & operations, & ensure deliverable timelines are met Creator & manager of the company's Go To Market process. Manage, support & lead the marketing team through an agile working system, from creative brief submission to release of assets Managed the creation of COOLA Skin Care line, which launched in January of 2021 and in 10 months has already brought in over $700,000 Lead, designed, imputed, implemented and continue to manage our project management system that has successfully been used to complete over 300 projects and counting since March 2020 Initiation of concept meetings after content submission to drive collaboration between teams Improve efficiencies of workflows & identify new processes that improve output & performance Create & publish cross functional procedures & ensure compliance Manage COOLA Company Culture & three internal committees by working alongside HR to uphold company pillars, mission & values Lead initiatives that provide a people-oriented high-performance culture that emphasizes diversity, equity, empowerment, quality, inclusivity, & productivity Assist in the ideation, development & execution of company events Lead procurement & creation of company branded swag, corporate gifts & more
Global Go To Market Coordinator
VANS2018 – 2019
Organize & deliver Global Go To Market content that all Regions use to sell Vans around the world Manage project timelines for Global Product Merchandising & Global Product Marketing leading in & out of each Product line reviews seasonally Publish calendars to provide visibility cross functionally for future season’s strategic development of Brand and Product stories that lead Global Product & Marketing & Vans 4 Regions Assist in developing Global Strategy documents for future Brand & Product Marketing key initiatives Deliver Excel & Keynote 3-month view of all future milestones to all Regions and Global Product & Marketing functions, monthly to proactively drive the business forward Plan & coordinate fun, team building dinners & activities for the Global leadership group twice a year in partnership with International Product & Marketing teams Assisted in the planning and execution of The Van Doren Project which brought 500 Vans employees to the Costa Mesa HQ for a week long event that included specialty gift bags, speakers, activations, nightly parties, day trips, meals & more
Go to Market Specialist | Executive Assistant to President
STANCE2016 – 2018
Go To Market Specialist • Highly instrumental in creating processes and calendars to help the company go from a 14 month cycle to 10 months. • Built and updated 10 month and 30 day Go To Market (GTM) calendars. • Organized and provided an agenda for weekly cross functional meetings. • Held departments accountable for not accomplishing GTM tasks and helped find solutions. • Worked cross functionally with creative, merchandising, product, marketing, ecommerce, retail and sales teams daily. • Planned and implemented special events and seasonal meetings for small and large groups. • Built relationship, established trust and worked closely with specific teams to create alignment and process flows to help the company become more efficient. Executive Assistant to the CEO and President • Performed diversified and advanced secretarial/administrative functions and related services for the CEO and President. • Administered details of an extremely confidential nature. • Used good judgment and knowledge of departmental issues, priorities and relationships to respond to requests for meetings. • Represented Stance executives both internally and externally with a high level of professionalism and in a manner that reflects positively on the organization. • Managed general administrative activities such as arranging domestic and international travel and accommodations, preparing and processing expense reports. • Assisted with the preparation and distribution of presentations, documents, reports and other materials as needed. • Facilitated internal and external communications, including screening of incoming phone calls and regular interaction with both internal and external audiences. • Managed, directed and executed preparation for events to which Executives are invited speakers. • Coordinated and fulfilled product requests to VIPs, charities and other organizations Stance donates to. • Maintained each Executive's personal and business calendar.
Executive Assistant to the President/CEO - Temp
Nihon Kohden2016 – 2016
- Create and handle detailed meetings and calendaring - Maintain each Executives personal/business calendar, multiple times-zones, phone and video conferencing, as well as, adjusting meetings and keep team on schedule. - Manage expense reports including data entry, organization of receipts and budget codes. - Create, organize and execute data spreadsheets. - Draft and communicate company policies and other correspondence as needed. - Coordinate detailed domestic and international travel itineraries including; flights, car service, hotels, rental cars, meetings, boarding passes, changes, upgrades, cancellations, refunds and credits. - Coordinate visitor travel arrangements. - Manage, direct and execute preparation for events to which Executives are invited speakers (ensure preparation of speech, gift bags, article for publication and other related needs.) - Manage and coordinate business events including; room layouts, catering, displays, etc. - Point of contact for vendors, ph
Social Media Manager/Designer/Awards Creator
SoCal Awards and Engraving2006 – 2016
[ Family Business ] Primary duties include but are not limited to; customer service, social media, marketing, website development and management, engraving, sublimating, trophy design, vendor orders, vendor communication, deliveries, up to date on in season sports and awards, and administrative duties.
Marketing Communication Administrative Assistant - Temp
Toastmasters International2016 – 2016
• Perform administrative support and provide recommendations to assist the Director and marketing team • Screen calls and interact with visitors, vendors and others; solve routine inquiries • Calendar management – keep Director up-to-date; provide materials for meeting; if double booked – assist in prioritizing and rescheduling meetings • Assist on projects with short deadlines • Respond to written or verbal inquiries including e-mail, voice mail, internet • Create and maintain spreadsheets and reports • Assist with the planning/implementation of the organization’s conference
Game Operations Assistant
San Diego Chargers2015 – 2016
• Game day event set up and coordinator including signage, television, field and concourse needs • Ensure operational compliance with rules, regulations and policies of Qualcomm Stadium, the Chargers Football Club and the National Football League • Recognize fan stewardship and help create a positive and memorable game day experience for game attendees
Executive Assistant/Marketing Manager
Kingdom Nutrition2015 – 2016
• Responsible for general office management; assist President in day-to-day operations • Manage and direct the Marketing Department • Director of daily content creation and scheduling for various social media platforms
Barista
Starbucks2012 – 2015
• Delivered legendary customer service to all customers by acting with a “customer comes first attitude” and connecting with the customer. • Discovered and responded to customer needs. • Maintained a calm demeanor during periods of high volume or unusual events to keep store operating to standard and to set a positive example. • Followed Starbuck’s operational policies and procedures, including those for cash handling and safety and security. • Anticipated customer and store needs by constantly evaluating environment and customers for cues and communicated information to the manager
Stadium Operations Intern
San Diego Chargers2014 – 2015
• Carry out pre-planned event assignments to ensure the desired results for each event. Such events include pre- and post-game events, private events and any other Chargers-related events held at the stadium. • Assist in the building operations with regards to facilities readiness condition, coordinate event planning, and participate in event set-up, execution and tear down. • Provided a high-level of administrative support to the Stadium Operations Manager, the San Diego Chargers, and the City of San Diego for all Chargers home games and special events at Qualcomm Stadium. • Oversaw the maintenance of all luxury suites, locker room, and owner’s box for day of events. • Attended all meetings pertaining to Qualcomm Stadium and the Chargers. • Assisted with event staff hiring as well as managing, scheduling, and coordinating over twenty five game day operations team members for every Chargers home game for the 2014 season. • Supervised inventory for Chargers promotional giveaways and distribution of promotional items. • Coordinated all deliveries for both the Stadium Operations Manager and Game Day events. • Worked alongside the Chargers sales and marketing department with coordination of all on-field promotions.
Marketing and Event Intern
Cal South Soccer Foundation2013 – 2014
• Assisted in coordinating and managing annual Soccer Nation EXPO an event attended by 15,000 people. • Tracked and coordinated sponsor commitments and food vendors; updated database; provided EXPO updates via email, and all social media channels. • Solicited vendors and increased vendor presence by 20% prior to previous year. • Mapped, coordinated and tracked EXPO booth reservations and payments. • Ensured all rentals, vendors and permits where show ready; event set-up, execution and tear down.
Marketing Assistant
Fortress Eyewear2011 – 2012
• Responsible for creating and managing social media; Wordpress blog, Facebook page and Twitter account for the women’s sunglass line, Crush. • Developed and created contests/promotions to increase social media awareness; increased Facebook page "likes" by 40% and Twitter followers by 25%. • Expanded social media customer touch points to include Pinterest and Instagram. • Created and sent out monthly newsletters to Fortress subscribers. • Fulfilled Administrative Assistant duties, as well as, customer service calls and emails.
