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Business Development Rep

Accounting & Finance

Dynamic, results driven sales strategist with a 13+ year record of achievement and demonstrated success driving results and growth while providing visionary sales leadership in highly competitive markets. Solid track record securing key clients and increasing product distribution to grow market share. Persistent in building new business, securing customer loyalty and forging strong relationships with external business partners. Exceptional mentor and coach; combine business acumen with inherent leadership abilities.

Direct sales and business development. New product roll-outs, key account management, customer relationship development and order fulfillment. Responsible for managing territory that generated $2.1 million in wholesale sales across two channels, securing future orders, negotiating discounts, terms and contracts. Projected sales in 2016 are $2.375 million. Utilizes Sales Force, RepSpark and Plum River applications to maximize sales, leads and territory management.

• Booked and shipped $2.1 million in product.
• On going territory growth by securing new accounts. Average of opening 2 new accounts per month.
• Lead generation. Identified over 30 viable leads in 2015 through thorough vetting process opening 25% of primary leads.


Pacific-West Coast Sales Rep

TYR Sport is a leading edge competitive swim, triathlon, diving and water polo apparel manufacturer. We are proud sponsors of many elite competitive swimmers, triathletes, divers and aquatic governing bodies such as USA Swimming, USA Water Polo, USA Triathlon and USA Masters Swimming.

· Educate existing and motivate accounts on current and future promotional efforts through presentations, merchandising plans exhibiting product knowledge and marketing plans.
· Service and coordinate sponsored swim teams through activation and fulfillment of sponsorship programs.
· Administrative duties including Salesforce administration, entering orders on B2B and AS400. 
· Plan, attend and participate in regional and national expos and events, including trade show and swim competitions that present brand visibility and sales opportunities.

Sports Promotions Coordinator

Responsible for interviewing prospective clients to obtain data about their financial resources and needs, physical condition and person and property that is to be insured. Explain various features and benefits of various policies to promote sale of insurance plan.

• Calling warm and cold leads. Goal of 600 calls per day.
• Promoted to Account Executive within three months based on performance.
• Customized insurance programs to suit individual customers.


Sales Rep

•  Organized edited and published monthly newsletter with nearly a 1,000 reader audience.
•  Main web-master for team website www.srvlaswimteam.org.  Maintained content and news for public relations and marketing purposes.  
•  Managed, coached and mentored a group of athletes ages 12-15.
•  Oversaw seasonal planning activities, creating workouts and attending local and regional swim meets.
•  Coordinated with Head/Senior Coach to fulfill any other needs of the team.

Assistant Coach

·   Worked in a special education kindergarten classroom.
   ·   Prepared lessons and instructional materials as directed.
   ·   Provided instruction to individuals or small groups in a variety of areas including
       cognitive, gross and fine motor skills, feeding skills, self help skills and behavior
       control.

In Class Para-educator

•  Managed day-to-day operations of swim team.  Coached senior level, age group and developmental groups.
•  Built and maintained relationships with local media to promote swim team.
•  Accountable for recruitment and retention of swimmers. Increased the team up from an average of 45 swimmers to over 65 swimmers.
•  Attended monthly board meeting and was a voting member of the Board of Directors that was responsible for setting policies and procedures for the club.
•  Designed and operated a swim lesson program within the club structure. Created and grew the swim lesson program from the ground up. Provided lessons for up to 10 swimmers per week.
•  Identified and proactively recruited potential customers by maintaining relationships with local families and school run swim lesson program.

Head Swim Coach

·   Responsible for protecting the lives and safety of the beach going public.
   ·   Initiate and carry out ocean rescues.
   ·   Enforce Los Angeles County ordinances and laws.
   ·   Resolved disputes and problems.

Lifeguard-Beach Lifeguard

•  Coordinated between 1,600 SPEEDO sponsored teams, 220 team dealers and SPEEDO sales representatives to drive sales of SPEEDO product at the business to customer level.
•  Partnered with the sports promotion staff with a variety of marketing, sales and public relations efforts for SPEEDO sponsored teams.
•  Communicated with SPEEDO sponsored coaches regarding all aspects of sponsorships and agreements. Analyzed needs of teams based on previous sales numbers, current trends and prices.
•  Helped to create a nearly 80% market share of SPEEDO brand suits at the 2004 Olympic Trials in Long Beach, CA.  SPEEDO was worn by nearly 90% of all Aquatic Sports athletes at the 2004 Olympics in Greece.
•  Maintained team sponsorship database and coach/team communication network through constant and efficient communication with teams and coaches.
•  Worked closely with SPEEDO sponsored Olympic athletes at major national and international competitions to ensure optimal performance at these meets.

Sports Marketing Coordinator

Colin Williamson is a Business Development Rep at Zoom Video Communications in Santa Barbara, CA.

Colin Williamson

Colin Williamson

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Education history

California State University-Chico

California State University-Northridge

Santa Monica College