Design and develop product line for four categories (Snow Goggles, Snow Helmets, MX Goggles, Apparel). Manage all aspects of product categories from concept to delivery. Develop seasonal lines with a focus on innovative, brand defining products and color stories. Maintain strong relationships with multiple vendors/manufacturers to ensure production of best-in-class products while maintaining strong margins and brand growth. Integrating and expanding on eco-friendly materials and practices in products, packaging and development to continue reducing our footprint on our Mother Earth. • Oversee and approve product & packaging: tech packs, CAD design specs, prototype development and field testing. • Main point of contact with factories & suppliers to continually improve production processes, innovation of materials, shipping efficiencies. • Work closely with global certification teams and manufacturers to assure PASS of standardized safety tests. • Continually research and vet improved manufacturing processes and eco-friendly materials (PCR/PIR/rPET/bio-based) to help reduce carbon footprint of finished goods and shipping. • Analyze COGS throughout development to identify potential savings on materials, production process, labor, and shipping efficiencies.

Global Product Manager - Goggles & Helmets

Director of sales team specializing in eyewear for e-sports, computer vision syndrome and Digital Eye Strain. PLM: Responsible for defining overall product design direction, development & implementation of retail packaging & displays, maintain margin, budget, sku count & inventory. Work cross functionally with all departments to manage branding, sales & marketing goals for all categories. • Manage product & packaging design for major brand shift into Rx and mainstream digital screen protection. Material testing and update for product & packaging, to eco-friendly materials. • Design, prototype, and test 3 new displays for key accounts to complete in-store integration. • Restructured shipping and using new designed packaging and cartons to drastically cut down material costs and maximize units per square foot, improved shipping efficiency and improved cost/margin.

- Achieved 30%-40% growth YOY in international and domestic territories. - In-charge of/managed largest snow category territories for Dragon & Nike. - Successfully executed maiden launch of Nike snow goggles & lifestyle eyewear, pre-booked 40% over forecast. - Executed optimal budgets, successful revenue driven marketing initiatives and created growth driven promotional schedules.

Brands: Stereo Skateboards, Armourdillo, Hi-Fi, Lurkville - Achieved sales growth of nearly 200% total distribution, individual brand growth ranges from 60% up to 430% for 5 different brands. - Expanded brands into department stores (Macy’s, Nordstrom, Von Maur), key acct (Zumies, Tilly’s, Pac Sun, Urban Outfitters, Active, Dicks), and e-tail (Amazon, CCS, Backcountry).? - Managed healthy budget plans and private label PLM & supply chain.? - Created successful marketing initiatives & brand events/exhibitions.

- Sales growth of 25%-30% over projected goals YoY in core and key accounts. - Management of 8-10 independent reps in 9 brand categories in defined territory. - Awarded Sales Rep of the Year. Lead multiple outside reps to being awarded Rep of the Year. - Managed sales operations team.