Chelsea Wilson
Freelance Marketing & Brand Graphic Designer
San Clemente | US
Interests
Adventure + traveling health + wellness yoga + fitness photography self development reading books
In my own words
— ChelseaFreelance Graphic Designer cwilsoncreative.com
Trajectory
Mar 2021 — Now
Freelance Graphic Designer · Medterra
Design support for packaging, emails, web banners and social media.
Mar 2018 — Now
Marketing & Brand Graphic Designer
Design for print and digital collateral, front-end web design, and overall brand identity and development. I've worked with companies such as Vans, Medterra, Macys, Jazzercise, Too Faced Cosmetics, Golden Shores Communications, YESto, Kiss My Face any more more.
Jul 2021 — Nov 2024
Freelance Graphic Designer · Vans, a VF Company
Design support for retail and wholesale in-store fixtures.
Mar 2020 — May 2021
Director of Design, Graphic & Product · The Wooden Wick Co
Executes all design initiatives company-wide including branding, web assets, print and digital collateral, packaging and label design, product development and sales presentations. Manages photography creative briefs, shot lists and makes final photo selects. Leads new web design projects including creating mock-ups and working with developers.
May 2019 — Mar 2020
Product Development Director · The Wooden Wick Co
Managed over 50 annual product launches from concept to execution including product design, sourcing, and creating product briefs for the marketing and photography teams. Designed packaging and labels for new products. In charge of project timelines across all departments.
Jun 2018 — May 2019
Senior Art Director · The Wooden Wick Co
Responsible for creative and design initiatives for marketing, web, product development and sales. Designed all print collateral, web assets, digital ads and email campaigns. Successfully designed an e-commerce web site totaling over 30 pages with new branding, layouts, imagery and functionality. Created monthly Instagram grids and stories. Rebranded packaging and labels for all products. Shot and edited product photography. Created decks for sales presentations.
Mar 2018 — Jun 2018
Graphic Designer · Too Faced Cosmetics
Responsible for designing in-store visual merchandising and marketing initiatives including fixture graphics, displays, end caps and print collateral.
Jul 2015 — Mar 2018
Art Director · The Marketing Arm
Art direction and graphic design for print, digital and social media marketing materials for clients including Dole, The UPS Store, Nestle, California Lottery, Dogswell and Craft Brew Alliance.
Activity
Education history
University of Minnesota
Bachelor's Degree | 2009 - 2013
Brainco - Minneapolis School of Advertising
| 2013 - 2014
