Charlie Thomas
Brand /Sales and Marketing Manger · Preservation Board Co
New Orleans, LAIn My Own Words
Brand and Marketing manager in the action sports industry for over 15 years. Coach and Fitness professional teaching Bootcamps and Crossfit Classes
Work Experience
Brand /Sales and Marketing Manger
Preservation Board Co2013 – Present
? Marketing and Brand Development- coordinate advertising campaigns and Social Media. Creative Director for all projects, manage company online ads and company website. ? Production- Manager of production timelines and new product developments. ? Team Management- Lead scout for new and emerging talent, assist team members in their career path, and coordinate all travel plans for the team. ? Sales Manager – Manage all aspects of sales from key accounts to distributors and servicing all accounts. Keeping stores stocked and providing marketing tools to help with sell through,
Production Cordinator - Hardgoods
World Industries2013 – 2013
? Coordinate the development process and product lifestyle of all new products from the initial design to final production tech packs. ? Monitor inventory control and product lifestyle. ? Work directly with the Marketing and Sales Departments to ensure that that proper product mix and sku count meet sales forecasts.
Team Manager
World Industries2008 – 2013
? Managed and developed a team of Professional and Amateur skateboarders. ? Assisted in the development of the company brand in both footwear and sporting goods. ? Created and maintained the company website in the areas of current events, news, team rider biographies, video clips, and press releases. ? Maintained company information through all social networks. ? Organized domestic tours, autograph signings, and itinerary arrangements for out of town riders. ? Coordinated media ad campaigns with to coincide with magazine coverage, product reviews, and online interviews. ? Scouted and helped develop new talent. ? Worked closely with the marketing manager and art department on all creative ads, pop, and media schedules.
Marketing Manager/Sales/Production, Art House Distribution
Art House Distribution2006 – 2008
? Developed an in house company brand and managed the team of amateurs and professionals. ? Created and maintained current events, news, riders biographies, video clips, social media, and press releases for the website. ? Organized domestic tours, autograph signings, and itinerary arrangements for out of town riders. ? Coordinated media ad campaigns with to coincide with magazine coverage, product reviews, and online interviews. ? Built the brand for all in house companies. ? Scouted and helped develop new talent. ? Maintained sales relationships with skate shops.
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