Chad Perrin
North American Sales and Marketing Manager · Ride Concepts
Bellingham, WA
In My Own Words
I have over 25 years of collective experience in the snow, mountain bike and skate markets. I am always open to fast paced, revolutionary, innovative, creative, demanding, opportunities in the action sports industry. My experience will prove my worthiness.
Work Experience
North American Sales and Marketing Manager
Ride Concepts2019 – Present
I over see the North American market for Ride Concepts MTB Shoes Selection and hiring of all Sales reps/Agencies Planning and execution of all North American strategic sales and marketing plans Day to Day Management of CS dept Constant communication with Key and IBD retailers Keep a finger on the pulse on retail trends in both B&M, Ecomm and D2C businesses Always listening to feedback
Global Brand Director
Spacecraft Collective2014 – 2018
Responsible for entire brand performance and business silos Brand Vision Product Line development and management Sales Management and direction Marketing management and direction PNL responsibility Timeline planning and execution Personel development and enrichment Lead the brand into new, successful launch in the MTB category
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