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Design - Product

Senior Product Manager 

Project Management

Accomplished, passionate, and versatile professional with a keen eye for excellence, seeking the next challenge! With a proven track record in product development, market research, and strategic product management, I bring a unique blend of creativity, organizational prowess, and strategic thinking. Extensive experience in driving sales growth, conceptualizing innovative product designs, and coordinating cross-functional teams to achieve project goals and meet tight deadlines. Proficient in analyzing market trends, developing effective marketing strategies, and managing the complete product lifecycle from concept to launch. Committed to delivering exceptional results, I am confident I can significantly impact any team or organization I join. If given the opportunity, I am dedicated to utilizing my skills and expertise to contribute to the growth and success of your company while continuously pushing the boundaries of creativity and performance.&nbsp;-Spearheaded the design process in creating and delivering captivating designs to diverse buyers, resulting in an impressive portfolio of over 150 original garments annually.-Demonstrated exceptional design acumen, contributing significantly to robust retail merchandise sales, surpassing $10 million in annual revenue. Established fruitful collaborations with numerous top 30 national retailers, with Walmart as a prominent and valued partner.-Played a pivotal role as a liaison between the Production, Sales, and Patterns/Tech Departments, orchestrating seamless coordination across the supply chain. Collaborative approach achieved sales targets and ensured meeting customer demands within tight timeframes.-Assumed a leadership role in overseeing an entire Billabong affiliate brand, expertly managing relationships with more than five domestic vendors. Maintained meticulous oversight of product accuracy, timeliness, and budget adherence while efficiently managing inventory.-Proven expertise in conceptualizing and executing innovative product designs that align with market trends and brand identity, enhancing customer appeal and increasing revenue.-Adept at curating and optimizing online product assortments, implementing effective pricing strategies, and utilizing data-driven insights to enhance user experience and drive online sales growth.-Strong team player with a demonstrated ability to collaborate with diverse teams, including designers, production, and sales, fostering seamless communication to achieve project goals and meet tight deadlines.-Proficient in managing product lifecycles, skilled in conducting market research, competitor analysis, and trend forecasting to identify opportunities and make data-driven decisions, contributing to the development of successful marketing and merchandising strategies.-Exceptional organizational and multitasking abilities, honed through experience as a Professional Organizer and Administrative Assistant, enabling the efficient management of projects, resources, and tasks.

•	Spearhead the complete product lifecycle for assigned categories, including writing, office accessories, locker, and office tools. Direct the development of new products and enhancements to existing products, encompassing design, production methods, quality control, packaging, labeling, and copywriting.
•	Achieved significant sales growth of 300,000 units by managing the successful launch of the new 6ct “Laguna" Ballpoint and Gel Pens at major retailers, including Target and Walmart since their launch in March 2024, and recently launched the “Laguna” DIY Customizable Pen Set for Target BTS.
•	Conduct thorough market research and competitive analysis to identify emerging trends and opportunities. Comp shop regularly to stay ahead of market trends.
•	Present weekly, sometimes multiple times, to the two CEOs, ensuring clear communication of product statuses and strategies; and holding internal meetings to brainstorm and develop new product ideas all while developing and maintaining project trackers and to-do lists post-presentation, ensuring department accountability for task completion by specified deadlines.
•	Work closely with engineering, design, marketing, and supply chain teams to manage all aspects of product development and improvements. Coordinate with over 10+ overseas suppliers to ensure timely production and cost-effective procurement.

•	Facilitated seamless communication between the Design Team and factory headquarters/critical manufacturing regions, such as China, India, Bangladesh, El Salvador, and Indonesia. Ensured timely delivery of lab dips, strike-offs, handlooms, and SMS samples, meeting critical buy calendar deadlines.
•	Collaborated closely with the Design and Merchandising Team to successfully execute the upcoming Junk Food Clothing and Reef accessories lines. Efficiently sourced cost-effective fabrics and techniques from overseas developers for a diverse range of 50+ SKUs. Tracked and compared costs through past cost sheets and work-in-progress (WIP) reports.
•	Supported the Merchandising Team by crafting compelling Romance Copy for the Hurley line, featured in seasonal catalogs and online publications. Contributed to on-site Hurley photoshoots, enhancing the visual representation of the brand’s products and overall image.


Branded Product Developer - Cut & Sew /Accessories

•	Developed comprehensive tech packs, line sheets, trend packets, and color cards for each seasonal collection. Facilitated the procurement of pre-production (PP) samples, approved fabric qualities, lab dips, and trims from esteemed production partners based in China.
•	Conducted meticulous market research through bi-weekly shopping excursions to identify selling merchandise trends. Collaborated closely with our Sewing Team to construct and assemble garments showcasing the upcoming line, prominently featured during Market Week presentations each month, and attended Market Week in New York (pre Covid-19) to showcase the collections.
•	Provided effective leadership and guidance to the Graphics Department, ensuring the accurate depiction of specific bodies, colors, and fabrics on all kids, fashion, and active Computer-Aided Designs (CADs).


Associate Design Merchandiser/Product Developer

•	Utilized the AS400 system to generate accurate purchase orders for international factories, aligning with the budgets provided by the Sales Department through PLM (Product Lifecycle Management).
•	Maintained regular and proactive communication with overseas vendors daily to verify production accuracy and timeline adherence. Monitored the production process comprehensively, from development samples to bulk production, while fostering close collaboration with the Merchandising and Design Departments.
•	Assumed end-to-end responsibility for the Honolua Surf brand, overseeing budgeting units, meticulous inventory management, and seamless invoicing of purchase orders.


Production Assistant

Brittany Bothwell is a Senior Product Manager at U Brands in Irvine, CA. View their experience, skills and work history on Malakye — the professional network…

Brittany Bothwell — Senior Product Manager at U Brands

Brittany Bothwell

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