Bike

Lifestyle

Moto & Powersports

Outdoor

Health & Fitness

Outside of traveling for work

I enjoy spending my free time at torq cycle. this is my second job

But also my second home. i have found that the cycling community is one that stands strong together and i have gained so many new friends from working and spinning at the studio.

Marketing Coordinator

Administration & Clerical

•	Assist in the development and execution of all quarterly consumer incentive programs.
•	Coordinate and assist in the execution of all new product launches including a consumer event tour with over 40 cities.
•	Manage all aspects of events including dealer conference, races and motorcycle shows.
•	Assist in content curation and creation for social platforms.
•	Analyze social data for all social platforms.
•	Monitor the relationship with race teams and the manufacturer, including budgets for seasonal events.
•	Collaborate with all dealerships on their marketing and advertising efforts, including all digital placements.
•	Build relationships with industry partners.
•	Build and launch e-blats to the national database weekly. 
•	Work with advertising agency to place media buys, including digital  buys.
•	Monitor all industry OEM Retail Promotions and report monthly to global senior management.


•	Assist in the development and execution of all consumer incentive programs.
•	Coordinate and assist in all motorcycle product launches.
•	Manage all aspects of events including dealer conference, races and motorcycle shows.
•	Assist in content curation and creation for social platforms.
•	Analyze social data for all social platforms.
•	Monitor the relationship with race teams and the manufacturer.
•	Collaborate with all dealerships on their marketing and advertising efforts, including all digital      placements.
•	Build relationships with industry partners.
•	Build and launch e-blats to dealerships bi-weekly.
•	Work with advertising agency to place media buys, including digital buys.
•	Monitor all industry OEM Retail Promotions and report monthly to global senior management.

•	Created all in-store promotions for each department which resulted in a 3% increase in sales.
•	Negotiated all advertising buys for the dealership.
•	Created all print and online advertisements via Photoshop CC.
•	Spearheaded all aspects of the texting and E-blast campaigns.
•	Oversaw the dealership’s social media accounts including analytics.
•	Launched employee appreciation programs.

Marketing and Events Director

•	Communicated with radio and television stations for planning and execution of events and advertising.
•	Coordinated and managed all media event launches of new rides.
•	Conducted research for new sales prospects and events and presented to senior staff on a monthly basis.
•	Improved efficiency and increased return of the barter system by over 50%.
•	Achieved over $500,000 in incremental revenue generated from promotional partner programs.
•	Monitored and analyzed social media platforms which resulted in an increase of social following by 3% in one year.

Marketing and Special Projects Coordinator

Brianna Warren is a Marketing Coordinator at Triumph Motorcycles Limited in Atlanta, GA.

Brianna Warren

Brianna Warren

Skills

Interests

Industries

Summary