Brandon Yergey — Field Marketing Manager at CenturyLink

Brandon Yergey

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Field Marketing Manager
Arvada | United States

Skills

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Industries

Golf
Creative Agencies
Outdoor
Run
Streetwear
Yoga
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Work experience

CenturyLink logo

CenturyLink

Field Marketing Manager | 09/2016 - Current

• Actively enhancing company public image through sports marketing partnerships, community and non-profit partnerships and proactive PR • Multi-state regional oversight, implementation and execution of global CenturyLink Foundation initiatives • Develop and manage regional sponsorship and CSR campaigns and events • Direct experiential activation agencies for creation of hyper-local assets to highlight regional sports partnerships adhering to brand standards • Ownership of regional budget related to sports marketing and CSR strategy • Program measurement/ROE/ROI • National, regional and local cross-functional collaboration with executive leadership, B2B/B2C sales and marketing, finance and brand teams • Leading cross-regional sub-committees for CSR & sponsorship
DICK'S Sporting Goods logo

DICK'S Sporting Goods

Community Marketing Manager | 11/2010 - 09/2016

• Customer/community relationship development with local youth sports leagues and associations, schools and professional teams to build database scale, drive brick/mortar and omni-channel traffic, gain market share and drive brand affinity • Ownership of multiple budgets, including corporate sponsorship activation with pro teams (overseeing third party creative and activation agencies)
National Cinemedia/NCM Media Networks logo

National Cinemedia/NCM Media Networks

Event Specialist | 06/2008 - 11/2010

• Managed 250+ events and 1,600+ event sites annually • Coordinated all event logistics • Client list including Weight Watchers, Best Buy, the NHL and the UFC
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