Benjamin Kaufman

Benjamin Kaufman
New Business Development/Account Management
PEWAUKEE | United States
Skills
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Interests
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Work experience
Scales Advertising
New Business Development/Account Management | 02/2017 - Current
Meet with potential clients to evaluate where they have been with their marketing, where
they are currently, and where they want to be
Understand their business inside and out including their team, brand, product,
competition and audience
Use a strategic marketing approach that uses the right message that is memorable and
reverberates in the minds of the audience
Emphasis in: brand strategy, research, brand and product positioning/messaging,
strategic planning and market research
Wind Warrior LLC
General Manager | 01/2014 - 02/2017
Assembled a working team and brought an innovative outdoor product to market Marketing, sales, media content, product design, product packaging, outsourcing and manufacturing, and cost negotiations
Business to business marketing activities nationally- Cabela's, Nation's Best Sports, Bass Pro Shops, Walmart
Heiser Auto Group
Reconditioning Manager | 04/2011 - 01/2014
Day-to-day operations at the Heiser Auto Group Recon Center
Managed 20 plus technicians/porters/other staff
Oversight of over 200 vehicle per month turnaround through the recon center Served as Service Manager for Ford Quick Lane Auto Center
Dent Wizard
District Sales Manager | 06/2009 - 04/2011
Service $2.5 million territory including the entire state of Wisconsin
Managed a staff of 10 dent technicians
Negotiated and closed contract agreements with regard to company costs and profitability Develop and maintain effective long-term business relationships with area dealerships Provide a high level of service and follow up with existing and prospective accounts Streamline and maintain low operational costs
Robert Bosch Tool Corporation
District Sales Manager | 05/2006 - 06/2009
Manage a $2.4 million territory including entire state of Wisconsin and Upper Michigan Coordinate special events and attend trade shows
Manage existing accounts while simultaneously expanding the business by establishing new accounts
Manage all encompassing account activities within territory
Prospect for new clients through a variety of cold-calling and marketing activities Prioritize and coordinate all appointment scheduling and account servicing from home office
Heart-Land Marketing Services
Sales Representative | 08/2000 - 05/2006
Manage the largest account volume as the #1 sales representative in the company Record-level company sales for the area
Expanded sales 30% within a one-year time frame
First-time profitable operations for the area
Sales volume to $1.1 million in annual revenue