Oct 2017 — Now
Head of Marketing · MT Imports. Inc./Parajumpers North America Corp.
M.T. Imports, Inc. since 2005 is the former distributor and currently handles USA and Canadian subsidiary operations for Parajumpers apparel from Italy. Parajumpers has over $15 million in North American Sales in over 100 specialty retailers and major department stores such as Nordstrom and Bloomingdales.
Jun 2016 — Now
Website: www.1to3go.com · 1to3go.com
Website: www.1to3go.com
Feb 2001 — Now
Founder · 1to3go
1to3go provided and continues to offer Marketing, Sales, Communications, Social Media, E-Commerce, Retail, Graphic Design and Operations consulting services to action, outdoor and winter sports industry leaders such as:
• 10S
• Apogee Sports
• ARG Group
• Bogner GmbH
• Catalyst Communications: Trek Bicycles
• Clif Bar
• Gravity Sports Marketing: Yahoo and United Artists
• Parajumpers
• Peak Performance, AB
• POC Sports
• Swatch
Provides strategic direction for Marketing, Sales, Product Development and Graphic Design in alignment with Brand Identity and goals for Product Launch and Go-to Market strategies.
Sep 2013 — Jun 2016
Founder and President · SYNC Performance / SRD USA LLC
Established initial management team, overseeing the launch, design, development, sourcing and production of SYNC Performance apparel. Providing strategic direction to Marketing, Operations, Logistics, Commerce, Product Development and Product Design in alignment with Brand Identity and goals for Product Launch and Go-to Market strategies. Led rapid expansion from start-up to initial placement in more than 100 specialty retailers in the USA, Canada and internationally as well as B2C sales. Garnered added visibility to core consumer/buyer and industry credibility through strategic alignments and sponsorships.
Jun 2005 — Sep 2013
Founder and President · Racing Development Inc. dba SRD/Ski Racing Development
Racing Development, Inc. was a leading specialty catalog retailer (Ski Racing Development/SRD) and online e-commerce supplier and manufacturer of technical alpine ski racing products with sales worldwide. The SRD print catalog was distributed to the entire USA and Canadian licensed ski race market. I was responsible for overseeing the design, development and production of SRD apparel. Providing strategic direction to product sourcing, product development and product design in alignment with brand identity and goals for product launch and Go-to Market strategies.
Mar 2004 — Dec 2004
One of the most recognized and respected brands of high-performance, technically-oriented skiwear and outerwear in the world, Spyder was also the official supplier to the USA, Austrian and Canadian Alpine National Ski Teams. At Spyder, I oversaw multiple product development engineers creating a technical product line including performance outerwear, race and competition apparel, knits and accessories. Provided strategic direction to Product Management, Product Development, Product Design and Sourcing in alignment with Brand Identity and goals for Product Launch and Go-to Market strategies.
Sep 1997 — Dec 2001
Marketing and Communications · Frontier Insurance Group
Established the in-house advertising, marketing and communications agency for an international NYSE firm with assets in excess of $2.5 billion USD handling all marketing/communication initiatives and art direction with an annual budget in excess of $1.5 million USD. I worked directly with the Executive Management Group in designing and producing award-winning internal and external print material including corporate annual reports, marketing and support materials, marketing and advertising campaigns and corporate communications strategies.
Jun 1995 — Nov 1996
Director of Sales and Marketing · Apocalypse Inc.
Oversaw all domestic and international marketing and sales efforts for the 4th largest snowboard/binding manufacturer worldwide, prior to its move to China. I prepared and controlled all annual operating and capital budgets involving yearly sales in excess of $35 million USD. I managed an in-house staff of 12 plus 7 domestic and 8 international sales agents.
Mar 1991 — Sep 1993
CEO · Station Verbier, Inc.
Founded and evolved Station Verbier, an exclusive high-end street and outer wear specialty retailer into one of the most popular retail stores in Vail Colorado. Directed and managed all facets of retail operations.
Jun 1983 — Oct 1993
CEO · Euromode Ltd.
North American sales and sport marketing agency for international active wear manufacturers Torstai OY (Club A), Phoenix Mfg. Ltd. and Cotelac SA (Tapis Volants). Achieved worldwide sales in excess of $70 million (USD) with associated brands. Responsible for all phases of a multi-national trade operations and sports marketing.