Anthony Ibarra

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Freelance Photographer
West Covina | United States

Skills

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Interests

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Industries

Creative Agencies
Fashion
Lifestyle
Music
Skate
HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies

Trajectory

Jun 2015 — Now
Freelance Photographer · freelance
- Built relationships and collaborated with brands/events (www.ibarranthony.com) such as Nike, Adidas, TDE, Ethika, Streetwise, The Seventh Letter, Guess? Inc, The Association by Adidas, Complexcon. - Follow guidelines for various product types and brand consistency. - Conceptualized and presented ideas to align visions. Having a clean process of communicating with clients throughout the production to meet needs of: lifestyle, editorial , ecommerce, product shots. - Strategic planning with clients in order to ensure an impact in KPI’s and sales with assets created.
Aug 2022 — Apr 2023
Store Manager · Zumiez
- Demonstrate leadership and ownership of the store through the planning of projected sales to day to day, cycles, yearly within the store and abiding company directives. - Managing: payroll Daily-yearly, inventory with weekly audits of sales and returns, and development of the team. - Drove personal business goals by providing an exceptional client experience to new and established clients, ensuring the highest level of customer service provided. - Set expectations, working through my people, creating accountability within my team to execute Sales and store projects. - Supported the management/sales team in driving overall sales team performance through coaching and salesfloor leadership.
Mar 2022 — May 2022
Marketing Coordinator · The Hundreds is Huge, Inc.
- Point of contact and liaison between brand partners, creative, marketing, Domestic/international team provide accurate updates on direction and support for all product releases and marketing plans. - Creating, Managing and Executing a content calendar across all communication platforms and channels. - Act as liaison between The Hundreds and licensor providing insight to brand history and useful analytics. - Work with the creative team to acquire creative assets, create timelines and expectations to execute product launches. Distributing assets to brand partners, social, Domestic/international team. - Working with third parties with the process of Brand ambassadors/ creator content organization and distribution process to ensure all content is being fully utilized.
Jun 2021 — Nov 2021
Brand Marketing Creative · Shoe Palace
- Work with various contracted brands (Nike, Adidas, Puma, On-running, Uggs) to execute a wide range of photo campaigns. - Strategic planning with the team to create a marketing plan to meet in-store and social needs for Roll outs. - Creation of creative content on all digital platforms for product and shoe releases. - Contributed in all stages of assignments for product and marketing shoots. This includes and is not limited to lighting setup, photography/video and post- production. - Operated and maintained photo equipment, keeping space clean and organized.
Jun 2019 — Oct 2020
Marketing Apparel Photographer · Primitive Skateboarding Company
- Oversaw and Owned the project lifecycle including: mood boards, location scout, scheduling, budgeting, booking, photoshoot. - Executed Marketing techniques: creating seeding list of influencers/artists to align with rollout plans and shipped items to have curated content. - Work in the studio independently to capture on figure and off figure product photography. - Implemented advanced editing, retouching techniques within Adobe suite (Lightroom Classic, Bridge, Photoshop, etc.), ensuring the highest quality of work while setting a new bar for workflow standards. - Contributed and owned the process of assets such as, to image processing, retouching and file organization and management.

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Eric Dennis

Co-Founder
Outside Collective

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