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Assistant Product Line Merchandiser

Marketing & Sales

Manages women's woven tops, bottoms, and knit bottoms. Responsible for meeting sales and margin goals, calendar adherence, and overall ownership of market segment. Supports the execution of Product Line business plans and meeting company and division financial goals.

 Assisted and supported the Women's Sportswear PLM team with the following categories: women's woven bottoms,
tops, dresses and knit bottoms, tops, sweaters, and fleece.

Supports the development of initial assortment strategies with analyzing sales results, identifying product opportunities for growth, and examining current trends and competitors. Identifies brand right aesthetic and brand
understanding to support the development of the product line.

Co manages women's graphic tee shirts. Works directly with the vendor, design, product development, and sourcing to execute deadlines and deliverables. Edits assortment based on business needs and presents to channel merchants for selection.

Data management: Responsible for updating all systems (TradeStone/Bamboo Rose, ASPIRE, Adobe Illustrator) with accurate data for all the above categories. This includes seasonal set up, in season maintenance, and postseason
clean up. Processes and communicates changes to cross-functional teams.

Individually manages all of Women's Sportswear sample orders per season and directly communicates with overseas vendors and with the corresponding cross functional teams.

SMU PLM lead- Works with quick turn product for women's knit tops. Read and reacts to sales with channel merchant counterpart to find white space opportunities in the assortments. Worked with domestic vendors on chase styles per season, for trend, colors, and style execution, omni channel information.

Prepares and sets up for annual winery and membership events

Applied Adobe Illustrator for making marketing material

Documents events and posts on all social media accounts

Managed Twitter and Instagram accounts and have increased following by over 50%

Social Media Coordinator and Food Server

Assists the Graduate Program Coordinator and Administrative Manager

Clerical duties: helps faculty with miscellaneous projects, reserves conference rooms, reviews faculty finances, cleans office, organizes, and filed documents.

Student Administrator

8-week internship shadowing and collaborating with the store manager, assistant managers, and area supervisors

Trained in Omni-channel order processing and fulfillment, Bluebirds, price changes, customer service, point of sale, freight unloads, replenishment, organizing sets, and being a leader on duty

Led and managed staff daily, communicated and organized the team and prioritized projects

Multitasked and executed merchandising sets in the Juniors, Misses, and Men's department

Internship project: Reflowed and impacted merchandise for the Misses departments with the assistant store managers by analyzing sales reports

Store Manager Intern

Created conference proposals, budgets for events, and processed payments

Researched and contacted venues

Proficient in Excel (building templates, budgets, analyzing data, formatting, formulas, filtering, V-Look Ups),

PowerPoint (building presentations), Outlook, and Microsoft Word

Conference Assistant

ANNA KELLEY is an Assistant Product Line Merchandiser at Women's Sportswear in Bellevue, WA.

ANNA KELLEY

ANNA KELLEY

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