Anastasia Rivard

Devise strategies to drive online traffic to generate leads. Develop, implement, and manage cross-channel digital marketing campaigns. Perform market and competitor research. Design creatives and generate original visual and written content. Review new technologies and keep the company at the forefront of developments in digital marketing. Responsible for planning and controlling budgets for all digital marketing campaigns.

Using my tiny van as the vessel, I launched a brand-building and affiliate marketing project called Tiny Van Travels. The goal of the project is to encourage others to contemplate alternative lifestyles while reducing their environmental footprint.

Develop, traffic, and optimize digital advertising campaigns across display, social, and search for clients including Smith Optics, Black Diamond, Saxx Underwear, Fjallraven, Arcade Belts, and CorePower Yoga among others. Design display ads for select clients.

Currently working as a freelancer with clients ranging from surfboard shapers to wedding planners. Please visit www.tasharivard.com for portfolio samples.

Develop and maintain a social media calendar. Design graphics for print and web within brand guidelines Email marketing campaigns via MailChimp. Write, post, and format posts for the company blog. Shoot lifestyle and product photos and video.

Hard/soft goods sales, retail merchandising, cashier operations, store maintenance, SUP Lessons

Regularly generate surf related content - articles, interviews, videos, and product reviews - for online publication

Ensure the safety of swimmers and beachgoers, respond to emergencies

Retail Sales: hard goods and soft goods

I worked as the face of the Turtle Bay Resort at their sponsor booth during the Van's Triple Crown of Surfing (Reef Hawaiian Pro, Vans World Cup of Surfing, Billabong Pipemaster's). I was responsible for encouraging fan participation in social media contests, coordinating packages for VIP guests, generating interest in Turtle Bay Resort, and providing visitor information. I was also responsible for contributing photos of the contest, venue, and competitors for Turtle Bay's website and social media pages.

Hard goods/soft goods sales, teach private surf and SUP lessons, organize equipment rentals, schedule lessons

Edit, proofread, and format Douglas Grummons' third book

Manage social media marketing efforts on Facebook, Instagram, and Twitter. Create original content for social media on a daily basis. Organize/promote events to generate community engagement. Generate managerial accounting reports including yearly/quarterly GMROII analysis, business model analysis, and open-to-buy budgeting. Assist with the buying process: attend tradeshows, meet with line reps, place orders, track orders, analyze spending.

Supervise and coach small groups of campers ages 6-17, teach private surf lessons outside of camp hours

Check in members, Teach belay lessons, Organize gear rentals

Set and grade indoor climbing routes

Ensure the safety of swimmers and beachgoers, Respond to emergencies

Trip leader on an 11-night winter hiking/camping trip through New Hampshire's White Mountains for high school students

Ensure the safety of swimmers and beachgoers, respond to emergencies