Alexandra Sufrin
Brand Marketing Consultant
Denver | United States
Skills
No information
Interests
No information
Trajectory
Jul 2019 — Now
Brand Marketing Consultant · Self Employed
Provide solutions, ideas, and actions plans to shape the client’s brand. Set new strategy for clients with actionable marketing executions to grow brand awareness. Use consumer and data analysis to put strategies in place to improve the business and shape future business decisions.
Aug 2017 — Now
Sports Marketing · Under Armour
Manage the relationship and contract execution with tier 1 Collegiate assets including product, marketing,sponsorships, and events with key members of the
athletic administration (Athletic Director, Coaches,Donors, etc.).
Jul 2014 — Jul 2016
Category/Brand Manager · Under Armour
Originate 3 year vision and financial goals for the category and roll out to all key partners: Sales, Product, PR, Account Marketing, Digital, Ecommerce, Creative, Retail, and Team Sports. Manage all Marketing functions of the category and execute day to day operations.
Feb 2014 — Jun 2014
Visual Merchandising Manager · Under Armour
Managed Retail Corporate VM team and oversaw strategy, operations, creative, communication, and executive approvals. Lead all major cross-functional
projects.
Jan 2012 — Jan 2014
Marketing Communication Sr. Coordinator · Under Armour
Executed strategy and operations for Corporate VM and Marketing team. Continually initiated new forms of communication that influenced the consumer and drove sales. Developed and implemented Retail’s first ever
yearly cross-functional process calendar.
Sep 2007 — Dec 2011
Various Roles in Retail Corporate · Under Armour
VISUAL MERCHANDISING COORDINATOR JULY 10-DEC 11
NEW STORE OPENING LEAD APRIL 09-JUN 10
BRAND SCOUT SEPT 08-MARCH 09
MANAGER IN TRAINING SEPT 07- SEPT 08
Activity
Education history
Gettysburg College
| 2003 - 2007
